![](\"https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/04\/nowait.jpg?w=738\")
<\/p>\n<\/p>\n
Yelp has acquired restaurant reservation app Nowait for $40 million, in an all-cash deal, the companies announced<\/a> this morning. The move will bring Nowait\u2019s waitlist system and seating tool to Yelp, where it\u2019s\u00a0been integrated in\u00a0the Yelp app, to\u00a0complement the existing Yelp reservations product and its mobile food-ordering system, Yelp Eat24.<\/p>\n Founded in 2010 by Ware Sykes<\/a>, previously of TheLadders, Pittsburgh-based Nowait<\/a> had grown its network of restaurants to over 4,000 across the U.S. and Canada, and had attracted a number of big chains to its platform, including Chili\u2019s and First Watch. The company charged its restaurants a monthly fee for participation on its platform.<\/p>\n Unlike OpenTable or Resy, Nowait\u2019s angle into this space was that it was going after casual dining restaurants that don\u2019t typically take advance reservations, but instead use a waitlisting system. Its app allowed customers to add their name to that list ahead of their arrival, in order to speed up the time it takes\u00a0to be sat.<\/p>\n Through its mobile application, guests could also check the current wait times at area restaurants, and they could receive texts when their table is ready. If they were running late, they could reply to the text to let the restaurant know.<\/p>\n The acquisition news is not entirely surprising, given that Yelp made\u00a0a strategic investment in NoWait last year,<\/a> which also included partnership plans to integrate NoWait into the Yelp app. As often is the case in deals like this, Yelp found that it would make more sense to just bring Nowait\u2019s team and tech in-house.<\/p>\n Yelp says that the waitlist system had already been integrated into Yelp, allowing restaurants to share their real-time availability with Yelp users. The integration also included the ability to join the waitlist with a tap.<\/p>\n \u201cNowait has quickly become an important feature for Yelp users and a valuable addition to our overall restaurant offerings. With this acquisition, we\u2019ll make even bigger strides in the restaurant industry by allowing Yelp users to more quickly move from search and discovery to transacting at a local business,\u201d said\u00a0 Yelp co-founder and CEO Jeremy Stoppelman, in a statement.<\/p>\n Nowait had raised over $22 million in outside funding, according to Crunchbase<\/a>, including the $8 million from Yelp announced last year.<\/p>\n","protected":false},"excerpt":{"rendered":"![\"nowait\"](\"https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/04\/nowait.jpg?w=680\")
Yelp has acquired restaurant reservation app Nowait for $40 million, in an all-cash deal, the companies announced this morning. The move will bring Nowait’s waitlist system and seating tool to Yelp, where it’s\u00a0been integrated in\u00a0the Yelp app, to\u00a0complement the existing Yelp reservations product and its mobile food-ordering system, Yelp Eat24.
\nFounded in 2010 by Ware Sykes… Read More<\/a><\/p>\n\n<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>\n<\/div>\n
<\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-334682","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/334682","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=334682"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/334682\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=334682"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=334682"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=334682"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}