{"id":335404,"date":"2017-03-09T21:01:08","date_gmt":"2017-03-09T13:01:08","guid":{"rendered":"http:\/\/techcrunch.com\/?p=1461692"},"modified":"2017-03-09T21:01:08","modified_gmt":"2017-03-09T13:01:08","slug":"2017-cadillac-cts-gets-v2v-upgrade","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/2017-cadillac-cts-gets-v2v-upgrade\/","title":{"rendered":"2017 Cadillac CTS gets V2V upgrade"},"content":{"rendered":"

<\/p>\n

The 2017 Cadillac CTS is getting vehicle-to-vehicle technology this year. The sedans will be outfitted with DSRC short-range radio communication devices to transmit and receive simple messages including vehicles\u2019 GPS location, speed, and heading. Those messages are sent 1000 times a second across up to about 1000 feet.<\/p>\n

\u201cIt\u2019s sending out basic information that allows other CTS vehicles nearby to see each other, even if they\u2019re not in the line of sight,\u201d said Matthew Kirsch, the lead engineering group manager for automated driving and active safety. \u201cThe technology allows the driver to know what\u2019s going on with other vehicles \u2014 hard braking, a disabled vehicle, or slippery road conditions. Then it alerts the driver in advance of the hazard and gives the driver time to avoid by changing lanes or applying the brakes.\u201d<\/p>\n

Cadillac<\/a> has decided to include the V2V tech as standard equipment going forward rather than making customers choose it and pay more for it as an option. \u201cCustomers might not want to pay for it,\u201d said Steve Martin of Cadillac. He acknowledged\u00a0the common chicken-and-egg problem with new automotive tech: in order for it to be worth paying for, enough people have to have it in their cars to make its usefulness plain. If you\u2019re the only person with V2V technology, it doesn\u2019t do you much good, so you probably won\u2019t shell out for it as an option.<\/p>\n

The trick is that right now, the only other vehicle that can communicate with the Cadillac CTS is another brand-new Cadillac CTS. There aren\u2019t any other V2V-equipped vehicles at dealerships right now in the US, though you can buy a Prius in Japan<\/a> that communicates via DSRC. Nor does this system in the CTS communicate with infrastructure or smart cities, which are mostly\u00a0still in pilot program stages.<\/p>\n

Cadillac sees itself as the advanced technology pioneer in the GM stable. V2V will eventually make its way into Chevys and other GM brands, but there was no official word on when that would happen. \u201cWe like to play nice with all of our sister brands,\u201d said Martin.<\/p>\n

But Cadillac is still hoping that by introducing V2V to production cars, it will start the conversation with other auto manufacturers in the US. \u201cIf any other manufacturer uses DSRC, we\u2019d need to work together\u201d to make the systems talk to each other, Kirsch said. But his team\u2019s attitude is, \u201cHeck yes, this is the system we\u2019re using, so let\u2019s make it work for both of our companies\u2019 customers.\u201d<\/p>\n

\u201cWe want to bring technology that\u2019s usable now,\u201d Martin said, \u201cnot half a beta test that relies on other people elsewhere being able to do something with it. We\u2019re bringing something that\u2019s ready to use out of the box today. It shows where we put our stake in the ground.\u201d<\/p>\n

Featured Image: Cadillac<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"

\"Cadillac The 2017 Cadillac CTS is getting vehicle-to-vehicle technology this year. The sedans will be outfitted with DSRC short-range radio communication devices to transmit and receive simple messages including vehicles’ GPS location, speed, and heading. Those messages are sent 1000 times a second across up to about 1000 feet. “It’s sending out basic information that allows other… Read More<\/a><\/p>\n

\n<\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a>\n<\/div>\n

\"\"\/ <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-335404","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/335404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=335404"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/335404\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=335404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=335404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=335404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}