{"id":337472,"date":"2017-04-04T00:00:25","date_gmt":"2017-04-03T16:00:25","guid":{"rendered":"http:\/\/techcrunch.com\/?p=1471932"},"modified":"2017-04-04T00:00:25","modified_gmt":"2017-04-03T16:00:25","slug":"twitter-adds-location-sharing-for-business-offering-customer-support-over-direct-messages","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/twitter-adds-location-sharing-for-business-offering-customer-support-over-direct-messages\/","title":{"rendered":"Twitter adds location sharing for business offering customer support over Direct Messages"},"content":{"rendered":"

<\/p>\n

The Twitterverse is still reeling<\/a> from Twitter\u2019s revamp of @ replies<\/a>, and scratching its head over how changing a default avatar<\/a> has anything to do with addressing abuse, but the network is plodding on, today releasing<\/a> a new feature aimed at its business users. The latest in a series of updates focused on helping businesses running customer service via Twitter, the new addition offers businesses an easier way to request and share locations with their customers \u2013 for example, to\u00a0enable a store locator function, or to customize responses based on where the customer lives.<\/p>\n

The location request option is something businesses can use over Direct Messages, by first asking the customer to share their location with a click of a button. The customer can choose whether or not they want to do so, and then can opt to share their precise location or pick a place name from a provided list.<\/p>\n

\"\"<\/p>\n

With the second method, the customer\u00a0can reference a location even if they\u2019re not physically there \u2013 which would be helpful in the case of making reservations or placing a to go order at a restaurant, for instance.<\/p>\n

TGI Fridays<\/a> is one of the first to adopt the feature, and is using it for to-go orders, reservations and a nearby restaurant finder feature. It\u2019s working with Conversable to power some of the features, as well.\u00a0Wingstop<\/a>\u00a0is a another business now using location sharing, for similar reasons.<\/p>\n

\"\"<\/p>\n

However, there are other use cases where this could be practical, too. Often, a business needs to know where a customer reporting trouble is based, like for service outages, or\u00a0to\u00a0customize their support as needed to those in a certain city, region or other locale.<\/p>\n

The feature is also available through Twitter\u2019s Direct Messages API, currently in private beta<\/a>.<\/p>\n

The change is one of now several initiatives aimed at better supporting customer service via Twitter \u2013 an area where Twitter competes head on with Facebook Pages, where support is offered over Messenger, in most cases. However, Twitter is known for being a place where people often air their concerns or complaints, often with the expectation that the brand or business will respond.<\/p>\n

Other recent updates on this front have included\u00a0Customer Feedback Cards<\/a>, automated welcome messages and quick replies<\/a>, the ability to add \u201csupport hours\u201d<\/a> to the business\u2019s profile, larger DM (direct message) buttons,<\/a>\u00a0and buttons that facilitate<\/a> taking public conversations to private ones.<\/p>\n","protected":false},"excerpt":{"rendered":"

\"\" The Twitterverse is still reeling from Twitter’s revamp of @ replies, and scratching its head over how changing a default avatar has anything to do with addressing abuse, but the network is plodding on, today releasing a new feature aimed at its business users. The latest in a series of updates focused on helping businesses running customer service via Twitter, the new addition offers… Read More<\/a><\/p>\n

\n<\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a>\n<\/div>\n

\"\"\/ <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-337472","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/337472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=337472"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/337472\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=337472"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=337472"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=337472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}