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The Galaxy S8\u00a0experience is something of a mixed bag<\/a> \u2013 but it\u2019s certainly not a bomb. As ever, Samsung isn\u2019t giving out exact numbers, but the company is happily reporting that the new flagship has seen a 30-percent increase in pre-orders over its predecessor, here in the States.<\/p>\n The new sales figures technically account for two separate handsets \u2013 the S8 and S8+ \u2013 but the jump is being put up against\u00a0the combined sales of the S7 and S7 Edge before it, which makes for a fair comparison. And when combined with a record one million pre-orders in Korea<\/a>, paint a picture of a handset that has bucked early concerns that the company would be adversely impacted by a year\u2019s worth of seemingly unending negative publicity.<\/p>\n \u201cAt Samsung, we believe it is a privilege to make groundbreaking products that are enjoyed by millions, and have recommitted ourselves to innovate, not only with new products and services, but also in process,\u201d the company\u2019s North American COO Tim Baxter said in a statement provided to TechCrunch. \u201cThe Galaxy S8 and S8+ are a result of that recommitment and the market has responded \u2013 with a more than 30 percent year-over-year growth in pre-orders versus the record pre-orders we had with Galaxy S7, making it our best ever.\u201d<\/p>\n Not that Samsung was worried. All of the negative publicity around crooked executives and exploding washing machines and phones didn\u2019t do much to harm the company\u2019s bottom line<\/a>, thanks in no small part to a robust component-manufacturing wing. Consumer satisfaction in the company got thrown for a loop<\/a> in the wake of the Note 7, but short attention spans and successful marketing seem\u00a0to have righted the ship for fans of the company.<\/p>\n It\u2019s a lot to overcome, given the fact that the Note 7 still gets name-checked on the regular by overly cautious flight attendants. But then, when you\u2019re a major electronics manufacturer, maybe there\u2019s no such thing as bad press? Maybe? The company also successful used the last several months of announcements as a public testing ground for safety messages, finally striking the right tone at the S8 event.\u00a0And the fact that the company tossed a free Gear VR into the mix as a token of good faith probably didn\u2019t hurt, either.<\/p>\n The device hit retail on April 1, and largely positive press has likely helped many consumers take the leap, in spite of its premium pricing. And indeed, it\u2019s an extremely nice piece of hardware. The software offering, on the other hand, hit the world half-baked, and at the time of the device\u2019s release. Bixby at least doesn\u2019t come close to fulfilling<\/a> the promises made in the media push around the product\u2019s launch.<\/p>\n Early devices have also seen a few issues<\/a>, including problems with screen color and WiFi connectivity, though the company has promised to issue updates to fix both. And in the grand scheme of things, those are minor issues that shouldn\u2019t weigh to negatively on user feedback for the product.<\/p>\n It\u2019s hard to say whether those early issues, coupled with a disappointing Bixby experience will impact the device\u2019s sales in the long run. Given what the company\u2019s overcome in the past year, however, it\u2019s probably going to take a lot more than that to shake consumer confidence what is an otherwise premium Android experience.<\/p>\n","protected":false},"excerpt":{"rendered":"![\"\"](\"https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/04\/img_2729.jpg?w=680\")
The Galaxy S8\u00a0experience is something of a mixed bag – but it’s certainly not a bomb. As ever, Samsung isn’t giving out exact numbers, but the company is happily reporting that the new flagship has seen a 30-percent increase in pre-orders over its predecessor, here in the States. The new sales figures technically account for two separate handsets – the S8 and S8+… Read More<\/a><\/p>\n\n<\/img><\/a>
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