{"id":339777,"date":"2017-05-01T23:43:25","date_gmt":"2017-05-01T15:43:25","guid":{"rendered":"https:\/\/www.macrumors.com\/2017\/05\/01\/samsung-playnitride-micro-led-apple\/"},"modified":"2017-05-01T23:43:25","modified_gmt":"2017-05-01T15:43:25","slug":"samsung-may-acquire-micro-led-company-playnitride-as-apple-aims-for-micro-led-apple-watch-in-2018","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/samsung-may-acquire-micro-led-company-playnitride-as-apple-aims-for-micro-led-apple-watch-in-2018\/","title":{"rendered":"Samsung May Acquire Micro-LED Company PlayNitride as Apple Aims for Micro-LED Apple Watch in 2018"},"content":{"rendered":"<p>[unable to retrieve full-text content]<\/p>\n","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/cdn.macrumors.com\/article-new\/2016\/12\/apple-watch-series-2.jpg\" alt=\"\" width=\"275\" height=\"292\" class=\"alignright size-full wp-image-538724\" \/>Samsung is rumored to be looking into a potential acquisition deal with Taiwan-based PlayNitride, specifically for the company&#8217;s micro-LED technology, as Apple&#8217;s micro-LED ambitions for the Apple Watch stretch into 2018. <\/p>\n<p>According to sources speaking with <a href=\"https:\/\/www.oled-info.com\/samsung-rumored-acquire-micro-led-developer-playnitride\"><em>OLED-Info<\/em><\/a>, Samsung is willing to offer up to &#36;150 million for the company, and would use the micro-LED tech for VR applications and television sets in the future.<\/p>\n<p>Another potential reason behind Samsung&#8217;s interest in PlayNitride might be related to Apple and an upcoming version of the Apple Watch. <\/p>\n<p>Apple has been predicted to switch its wearable device over from an OLED display to micro-LED <a href=\"https:\/\/www.macrumors.com\/2016\/06\/24\/apple-watch-micro-led-mid-2017-later\/\">as soon as 2017<\/a>, but it&#8217;s more likely that micro-LED screens will hit an Apple Watch device in 2018, <a href=\"http:\/\/www.taipeitimes.com\/News\/biz\/archives\/2017\/03\/31\/2003667769\">according to reports<\/a> from sources in Apple&#8217;s Longtan District plant in Taiwan.<br \/>\n<\/p>\n<blockquote><p>Apple Inc is expected to crank out a small volume of next-generation Micro-LED displays from a plant in Taoyuan by the end of this year for its wearable devices, an IDC analyst said yesterday.<\/p>\n<p>The US technology giant is forecast to begin mass production of Micro-LED displays at the plant in Longtan District (\u9f8d\u6f6d) next year, ahead of rival display makers, IDC analyst Annabelle Hsu said.<\/p><\/blockquote>\n<p> If accurate, a late 2017 ramp-up for a 2018 product launch would align with Samsung&#8217;s entry in the micro-LED supply chain thanks to PlayNitride. Reports surrounding PlayNitride state that the company doesn&#8217;t plan on beginning to produce micro-LED chips until later in 2017, meaning that the display maker and Samsung &#8212; if it acquires PlayNitride &#8212; wouldn&#8217;t be added as potential Apple Watch supply sources until 2018 or later.<br \/>\n<\/p>\n<blockquote><p>According to an industry insider in Taiwan, Samsung is set to acquire Taiwan&#8217;s PlayNitride for the company&#8217;s micro-LED technology for around &#36;150 million. Our inside says that Samsung aims to develop micro-LED based displays for VR applications, but may also look into micro-LED based TVs using PlayNitride&#8217;s technology.<\/p>\n<p>All this means that Samsung may be just hedging its bets and gaining a foothold in an interesting and promising next-generation display technology. A &#36;150 million investment is substantial &#8211; but Samsung is also spending billions of dollars to expand its OLED production capacity so it&#8217;s unlikely that Samsung actually considers micro-LED as a replacement for OLEDs, unless maybe for specific applications.<\/p><\/blockquote>\n<p> In regards to advantages of micro-LED, devices with the screen technology have the chance to be thinner, lighter, see an improved color gamut with increased brightness, and sport higher resolutions.<\/p>\n<p>Still, there remain numerous technical challenges that make micro-LED difficult to mass produce, making some analysts believe that true commercialization of the technology won&#8217;t be reached until 2020. If Apple tries to build an Apple Watch with micro-LED this year or next, the company could face potential hurdles with the new technology, similar to what is rumored to be happening with the <a href=\"https:\/\/www.macrumors.com\/roundup\/iphone-8\/\">iPhone 8<\/a> and its <a href=\"https:\/\/www.macrumors.com\/2017\/03\/23\/iphone-8-september-launch-limited-quantities\/\">switch to the new OLED screen<\/a>.<\/p>\n<p>A few years ago Apple itself <a href=\"https:\/\/www.macrumors.com\/2014\/05\/02\/apple-acquires-luxvue\/\">acquired a micro-LED display maker<\/a>, LuxVue, but the company hasn&#8217;t given any updates on the progress of its micro-LED development since then. At the time, a LuxVue investor said that the company had made &#8220;a technical breakthrough in displays.&#8221; Also believed to be a focus of Apple&#8217;s micro-LED efforts is a <a href=\"https:\/\/www.macrumors.com\/2015\/12\/16\/apple-taiwan-factory-oled-micro-led-tech\/\">facility in northern Taiwan<\/a>.<\/p>\n<p>While Apple&#8217;s timing for micro-LED technology remains unclear, Apple Watch Series 3 is rumored to come with an <a href=\"https:\/\/www.macrumors.com\/2017\/02\/21\/apple-watch-series-3-glass-film-touchscreen\/\">all-new glass-film touchscreen<\/a> in place of the current touch-on-lens solution, although it&#8217;s not certain how such an update would affect users. Rumors still conflict as to whether or not the Series 3 edition will mark the Apple Watch&#8217;s first major design change, or be another <a href=\"https:\/\/www.macrumors.com\/2017\/01\/03\/apple-watch-3-fall-2017-improved-battery-life\/\">iterative addition to the lineup<\/a> with a focus on battery life improvements.<\/p>\n<div class=\"linkback\">Related Roundups: <a href=\"https:\/\/www.macrumors.com\/roundup\/apple-watch\/\">Apple Watch Series 2<\/a>, <a href=\"https:\/\/www.macrumors.com\/roundup\/watchos-3\/\">watchOS 3<\/a> <br \/>Tags: <a href=\"https:\/\/www.macrumors.com\/roundup\/samsung\/\">Samsung<\/a>, <a href=\"https:\/\/www.macrumors.com\/roundup\/apple-watch-3\/\">Apple Watch 3<\/a> <br \/>Buyer&#8217;s Guide: <a href=\"https:\/\/buyersguide.macrumors.com\/#Apple_Watch\">Apple Watch (Neutral)<\/a> <\/div>\n<p><a href=\"https:\/\/forums.macrumors.com\/threads\/samsung-playnitride-micro-led-apple.2043912\/\">Discuss this article<\/a> in our forums<\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.macrumors.com\/~ff\/MacRumors-All?a=GChAdP22pdQ:dFuuo0iOoc0:6W8y8wAjSf4\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/MacRumors-All?d=6W8y8wAjSf4\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.macrumors.com\/~ff\/MacRumors-All?a=GChAdP22pdQ:dFuuo0iOoc0:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/MacRumors-All?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/MacRumors-All\/~4\/GChAdP22pdQ\" height=\"1\" width=\"1\" alt=\"\"\/> <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[68,69,59,26],"class_list":["post-339777","post","type-post","status-publish","format-standard","hentry","category-technology","tag-apple","tag-macrumors","tag-media","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/339777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=339777"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/339777\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=339777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=339777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=339777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}