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Looks like Twitter\u2019s streaming video news deal with Bloomberg<\/a> was just the first of more than a dozen\u00a0content partnerships that it\u2019s announcing today.<\/p>\n The company unveiled the full slate at the NewFronts, where online publishers pitch their content to advertisers. (This was the first time<\/a> Twitter\u2019s held\u00a0its own NewFronts presentation.)<\/p>\n Twitter\u00a0has been ramping up its live video efforts over the past year, most noticeably in the pro sports world<\/a>.\u00a0Eventually, according to CFO and COO Anthony Noto, the company plans to air live video 24 hours a day, seven days a week<\/a>\u00a0\u2014\u00a0in fact, it sounds like two\u00a0of these deals already get Twitter to that goal.<\/p>\n \u201cYou all have a front\u00a0row seat to hear\u00a0how we\u2019re taking premium, professional, TV-quality video and pairing it with the speed, the interactivity and the access of Twitter,\u201d said Matt Derella, Twitter\u2019s vice president of global revenue and operations.<\/p>\n Here\u2019s a quick rundown of the announcements:<\/p>\n And yes, these are all about live video specifically. After the announcements, CEO Jack Dorsey took the stage to remind the audience that Twitter\u2019s mission is to tell its users \u201cWhat\u2019s happening?\u201d The goal, he said, is to be \u201cthe first place that people hear about what matters.\u201d He also thanked everyone for skipping the Met Gala \u2014 but after all, they can keep up on the Met Gala via Twitter.<\/p>\n Featured Image: Bryce Durbin\/TechCrunch<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"![\"Jack](\"https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/05\/jack-dorsey.jpg?w=680&h=510\")
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Looks like Twitter’s streaming video news deal with Bloomberg was just the first of more than a dozen content partnerships that it’s announcing today. The company unveiled the full slate at the NewFronts, where online publishers pitch their content to advertisers. (This was the first time Twitter’s held its own NewFronts presentation.) Read More<\/a><\/p>\n\n<\/img><\/a>
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