{"id":340607,"date":"2017-05-11T05:26:19","date_gmt":"2017-05-10T21:26:19","guid":{"rendered":"http:\/\/techcrunch.com\/?p=1488221"},"modified":"2017-05-11T05:26:19","modified_gmt":"2017-05-10T21:26:19","slug":"snap-earned-8-3m-on-spectacles-and-other-revenue-in-q1-4-5m-in-q4","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/snap-earned-8-3m-on-spectacles-and-other-revenue-in-q1-4-5m-in-q4\/","title":{"rendered":"Snap earned $8.3M on Spectacles \u201cand other revenue\u201d in Q1, $4.5M in Q4"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/09\/snapchat-spectacles-models.jpg?w=738\" class=\"\"\/><\/p>\n<p id=\"speakable-summary\">Snapchat won\u2019t say exactly how many Spectacles its sold, but it did admit today that the \u201cOther revenue\u201d category that\u2019s mostly from Spectacles brought in around $4.5 million in revenue in Q4 2016, and over $8.3 million in revenue in Q1 2017.<\/p>\n<p>Ignoring other possible revenue drivers in this category, at the $130 price point this revenue means Snap would have sold around 34,600 pair of Spectacles in Q4 and 63,800 pairs in Q1. However, the sales count could be lower if there were significant other revenue sources included in this bucket.<\/p>\n<p>With <a target=\"_blank\" href=\"https:\/\/techcrunch.com\/2017\/05\/10\/snap-is-getting-crushed-after-falling-short-of-wall-streets-expectations\/\" rel=\"noopener noreferrer\">Snap losing $2.2 billion<\/a> in the Q1 2017, that $8.3 million isn\u2019t going to get it much closer to profitability. And clearly Spectacles haven\u2019t done much to boost Snapchat\u2019s user growth by making it seem cooler, considering <a target=\"_blank\" href=\"https:\/\/techcrunch.com\/2017\/05\/10\/snapchat-user-count\/\" rel=\"noopener noreferrer\">how few users<\/a> its added since Instagram launched its Stories clone.<\/p>\n<p>As Snap considers the next physical camera it wants to build, it may need something with more widespread appeal than a computer you wear on your face. One it\u2019s explored and that we think would be a smart bet: <a target=\"_blank\" href=\"https:\/\/techcrunch.com\/2017\/03\/01\/snap-360-camera\/\">a 360 camera<\/a> that attaches to your phone.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"263\" src=\"https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/09\/snapchat-spectacles-models.jpg?w=680\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/09\/snapchat-spectacles-models.jpg?w=680 680w, https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/09\/snapchat-spectacles-models.jpg?w=150 150w, https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/09\/snapchat-spectacles-models.jpg?w=300 300w, https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/09\/snapchat-spectacles-models.jpg?w=768 768w, https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/09\/snapchat-spectacles-models.jpg 1163w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/>&nbsp;Snapchat won&#8217;t say exactly how many Spectacles its sold, but it did admit today that the &#8220;Other revenue&#8221; category that&#8217;s mostly from Spectacles brought in around $4.5 million in revenue in Q4 2016, and over $8.3 million in revenue in Q1 2017. Ignoring other possible revenue drivers in this category, at the $130 price point this revenue means Snap would have sold&hellip; <a href=\"https:\/\/techcrunch.com\/2017\/05\/10\/snap-earned-8m-on-spectacles-and-other-revenue-in-q1-4-5m-in-q4\/?ncid=rss\">Read More<\/a><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=BwDYGHbA30U:__YLjgl05DU:2mJPEYqXBVI\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=2mJPEYqXBVI\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=BwDYGHbA30U:__YLjgl05DU:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=BwDYGHbA30U:__YLjgl05DU:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=BwDYGHbA30U:__YLjgl05DU:-BTjWOF_DHI\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?i=BwDYGHbA30U:__YLjgl05DU:-BTjWOF_DHI\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=BwDYGHbA30U:__YLjgl05DU:D7DqB2pKExk\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?i=BwDYGHbA30U:__YLjgl05DU:D7DqB2pKExk\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=BwDYGHbA30U:__YLjgl05DU:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/Techcrunch\/~4\/BwDYGHbA30U\" height=\"1\" width=\"1\" alt=\"\"\/> <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-340607","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/340607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=340607"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/340607\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=340607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=340607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=340607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}