{"id":340821,"date":"2017-05-12T22:27:30","date_gmt":"2017-05-12T14:27:30","guid":{"rendered":"http:\/\/techcrunch.com\/?p=1489012"},"modified":"2017-05-12T22:27:30","modified_gmt":"2017-05-12T14:27:30","slug":"facebook-kicks-off-mothers-day-weekend-with-flower-reactions-cards-stickers-masks-and-more","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/facebook-kicks-off-mothers-day-weekend-with-flower-reactions-cards-stickers-masks-and-more\/","title":{"rendered":"Facebook kicks off Mother\u2019s Day weekend with flower reactions, cards, stickers, masks and more"},"content":{"rendered":"

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You may have noticed the purple flower reaction has returned to Facebook, allowing you to respond to posts with a\u00a0\u201cthankful\u201d sentiment instead of a Like. As it turns out, the addition is only one of several features Facebook has planned for this Mother\u2019s Day weekend here in the U.S., and throughout the month where the day is celebrated elsewhere in the world.<\/p>\n

The purple flower was introduced<\/a> last year around Mother\u2019s Day \u2013 only a few months after Facebook expanded the Like button<\/a> to include a further range of reactions, such as love, haha, wow, sad, and angry. Initially only tested in a few markets before a wider rollout, the\u00a0flower was also the first time the social network tried out the idea of using temporary reaction like this.<\/p>\n

\"\" year, the flower reaction is again being made broadly\u00a0available and it will have a special effect. On mobile, when you tap on \u201cthankful\u201d when reacting to a post, more flowers will appear to wrap themselves around the post in an animated sequence.<\/p>\n

In addition to the reaction, Facebook is adding Mother\u2019s Day-themed masks and frames to its Facebook Camera, available when you swipe right on the News Feed. These will be live on Mother\u2019s Day, Sunday May 14th. Instagram users, however, can decorate their photos now with a new set of Mother\u2019s Day stickers, which work through direct messaging (Instagram Direct) and Instagram\u2019s Stories.<\/p>\n

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Also on Sunday, Facebook\u2019s News Feed will remind you that it\u2019s Mother\u2019s Day, and offer you the option to send a digital greeting card through the network.<\/p>\n

Facebook had first introduced a program in December<\/a> that\u00a0places these sorts of informational greetings at the top of the News Feed, alerting you to holidays and other historical or cultural events. The program kicked off with a set of holiday cards aimed at those who celebrated Christmas, Hanukkah, Kwanzaa or just the winter season in general.<\/p>\n

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    Facebook said users should expect to see the option to send cards for other holidays in the future, too, and made good on that promise with Valentine\u2019s cards<\/a> in February. The new Mother\u2019s Day cards\u00a0will also go live on Sunday, and some can be personalized with your own photos.<\/p>\n

    Finally, Facebook is allowing users in the U.S. to start fundraisers to donate to favorite causes in honor of your mom. You can raise funds for nonprofits, friends, or anyone or anything else that\u2019s not on Facebook. This last one is\u00a0live now.<\/p>\n","protected":false},"excerpt":{"rendered":"

    \"\" You may have noticed the purple flower reaction has returned to Facebook, allowing you to respond to posts with a\u00a0“thankful” sentiment instead of a Like. As it turns out, the addition is only one of several features Facebook has planned for this Mother’s Day weekend here in the U.S., and throughout the month where the day is celebrated elsewhere in the world. The purple… Read More<\/a><\/p>\n

    \n<\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a>\n<\/div>\n

    \"\"\/ <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-340821","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/340821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=340821"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/340821\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=340821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=340821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=340821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}