{"id":341194,"date":"2017-05-17T17:17:21","date_gmt":"2017-05-17T09:17:21","guid":{"rendered":"http:\/\/tctechcrunch2011.wordpress.com\/?p=1491883"},"modified":"2017-05-17T17:17:21","modified_gmt":"2017-05-17T09:17:21","slug":"forest-is-the-administration-interface-to-rule-them-all","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/forest-is-the-administration-interface-to-rule-them-all\/","title":{"rendered":"Forest is the administration interface to rule them all"},"content":{"rendered":"

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If you work for a startup, chances are that you use four different software-as-a-service platforms to mange your orders, clients and products. French startup Forest<\/a> started as part of eFounders<\/a>\u2019 startup studio and wants to unify all these administration interfaces into a single platform so that you don\u2019t have to switch back and forth between all those products.<\/p>\n

Think about Forest as a sort of Squarespace for admin interfaces It\u2019s a visual all-in-one platform to perform the most common tasks without any particular technical knowledge.<\/p>\n

The product is divided into two main categories. On the dashboard page, you can keep an eye on your company\u2019s metrics to see how you\u2019re doing today, this week or this month. Everything is customizable.<\/p>\n

But the true value is on the second category, the data one. Forest lets you interact with your data across your company\u2019s database and your third-party tools. You can search, customize columns, save overviews, segment your user base, get charts and more.<\/p>\n

And this is all about providing you a simple interface for all your daily activities. For instance, a customer support representative will be able to look at Intercom\u2019s messages and issue a refund on Stripe without leaving Forest.<\/p>\n

It makes it much easier when it comes to managing authorizations. For instance, when somebody joins your company, you don\u2019t need to grant them access to 5 different tools. They only need Forest. Similarly, you can restrict some features so that your interns can\u2019t destroy your entire database.<\/p>\n

So far, Forest works with your own application, Stripe, Intercom, Close.io and Mixpanel. The company is thinking about building integrations with Zendesk and Salesforce soon.<\/p>\n

\u201cWe don\u2019t reinvent Intercom inside Forest,\u201d founder and CEO Sandro Munda told me. \u201cIf you want to go further with Intercom, you get a link to open Intercom. We really focus on daily interactions.\u201d<\/p>\n

Forest is completely free for now. There will be premium features, but it\u2019s all about getting companies to sign up for now. So far, around a hundred companies are using Forest. Forest can\u2019t see your company\u2019s data as the product interacts directly with your data.<\/p>\n

Clients really like that they can interact with the database from Forest, which makes it quite easy if you want to extend a free trial, upgrade a user to premium status and more. It makes it much faster to get your startup off the ground<\/p>\n

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    \"\" If you work for a startup, chances are that you use four different software-as-a-service platforms to mange your orders, clients and products. French startup Forest started as part of eFounders’ startup studio and wants to unify all these administration interfaces into a single platform so that you don’t have to switch back and forth between all those products. Think about Forest as… Read More<\/a><\/p>\n

    \n<\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a>\n<\/div>\n

    \"\"\/ <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-341194","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/341194","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=341194"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/341194\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=341194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=341194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=341194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}