{"id":341261,"date":"2017-05-18T05:45:22","date_gmt":"2017-05-17T21:45:22","guid":{"rendered":"http:\/\/techcrunch.com\/?p=1492425"},"modified":"2017-05-18T05:45:22","modified_gmt":"2017-05-17T21:45:22","slug":"with-mixhalo-incubus-guitarist-mike-einziger-aims-to-deliver-studio-quality-sound-at-live-events","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/with-mixhalo-incubus-guitarist-mike-einziger-aims-to-deliver-studio-quality-sound-at-live-events\/","title":{"rendered":"With MIXhalo, Incubus guitarist Mike Einziger aims to deliver studio-quality sound at live events"},"content":{"rendered":"<div id=\"\">\n<p>Next Story<\/p>\n<p><h4 class=\"next-title\">Google will now let users pay with any card they have on file, not just those saved in Android\u00a0Pay<\/h4>\n<\/p>\n<\/div>\n<div readability=\"120.14457831325\">\n<p id=\"speakable-summary\">Most of you have probably been to concerts where the sound sucked, where all of the music was blown out and you couldn\u2019t make out a single word of\u00a0the lyrics.<\/p>\n<p>Now, you might have had a great time regardless\u00a0(concerts are funny that way), but bad sound isn\u2019t exactly a selling point. It can be particularly frustrating if you\u2019re seeing a musician\u00a0you love playing your favorite songs \u2014 and I\u2019m guessing it\u2019s even more painful when\u00a0you\u2019re the musician.<\/p>\n<p>That\u2019s why <a target=\"_blank\" href=\"https:\/\/twitter.com\/MichaelEinziger\" rel=\"noopener noreferrer\">Mike Einziger<\/a>, guitarist of the band Incubus, is launching <a target=\"_blank\" href=\"https:\/\/mixhalo.com\" rel=\"noopener noreferrer\">MIXhalo<\/a>. He told me that when musicians are on-stage, they can hear their performances through headphones\u00a0with great\u00a0audio,\u00a0but then they have to \u201cblast music at people through speakers.\u201d\u00a0Even if those speakers are good, the sound changes depending on \u201cthe physics of the space,\u201d with quality varying in different parts of the venue.<\/p>\n<p>With MIXhalo, on the other hand, you install the iOS app (there are plans for an Android version, too), connect to a special MIXhalo network and then you can hear what Einziger called a \u201ca really, really high quality, studio-quality audio experience,\u201d even if you\u2019re \u201ca thousand feet away from the stage.\u201d He said it draws on\u00a0the audio that the performs\u00a0are already hearing, except it\u2019s mixed specifically for the audience.<\/p>\n<p>\u201cThere\u2019s potential for a much more intimate experience,\u201d he added.<\/p>\n<p>Einziger founded the company with audio engineer Darren La Groe (he was the engineer for Incubus), who developed the tech. Matt Salsamendi from Beam (the startup that won Disrupt NY last year) is an adviser.<\/p>\n<aside class=\"inset inset-sm inset-section\">\n<section class=\"aside section video-aside crunchreport collapse collapse-adjacent\" data-video-id=\"591b4dbeb90afb49f951645d\">\n<h2 class=\"collapse-title section-title\">Latest <span>Crunch Report<\/span><\/h2>\n<div class=\"collapse-body cf\">\n<ul class=\"vid-list cf\">\n<li class=\"block vid-feature\" data-lightbox-omniture=\"crunchreport\" readability=\"-2\">\n<div class=\"block block-inset\" readability=\"7\"><a href=\"https:\/\/techcrunch.com\/video\/symphony-messaging-app-joins-the-unicorn-club-crunch-report\/591b4dbeb90afb49f951645d\/?ncid=rightrail_cr\"><img decoding=\"async\" src=\"https:\/\/img.vidible.tv\/prod\/2017-05\/16\/591b4dbeb90afb49f951645d\/591b4e8f58415c399cb39e4a_o_U_v1.jpg?w=300&amp;h=170\" alt=\"Symphony Messaging App Joins the Unicorn Club | Crunch Report\" data-lightbox-url=\"https:\/\/techcrunch.com\/video\/symphony-messaging-app-joins-the-unicorn-club-crunch-report\/591b4dbeb90afb49f951645d\/lightbox\"\/><\/a><\/p>\n<p><h3>Symphony Messaging App Joins the Unicorn Club | Crunch Report<\/h3>\n<\/p>\n<\/div>\n<\/li>\n<\/ul>\n<p><a href=\"https:\/\/techcrunch.com\/video\/crunchreport\/?ncid=rightrail_crmore\" class=\"text-btn\" data-omni-sm=\"rightrail_crmore\">Watch More Episodes<\/a><\/div>\n<\/section>\n<\/aside>\n<p>An\u00a0important piece of the experience\u00a0is\u00a0a special WiFi technology that MIXhalo calls\u00a0\u201chalocasting,\u201d allowing\u00a0thousands or even tens of thousands of listeners to connect to the network without problems. It delivers the audio with extremely low latency \u2014 \u00a0the music\u00a0reaches listeners faster than the speed of sound, Einziger said.<\/p>\n<p>He\u00a0just finished showing off MIXhalo\u2019s technology on-stage with his bandmates from Incubus at Disrupt NY, with some help from one of his investors, <a target=\"_blank\" href=\"https:\/\/en.wikipedia.org\/wiki\/Pharrell_Williams\" rel=\"noopener noreferrer\">Pharrell Williams<\/a>. Beforehand, I used MIXhalo to listen to an Incubus performance and follow along with one of our\u00a0Disrupt talks \u2014 it sounded loud\u00a0and clear, like I was right in front of the stage.<\/p>\n<p>If you weren\u2019t lucky enough to be in the room at Disrupt, Einziger said Incubus will be testing the technology when it <a target=\"_blank\" href=\"http:\/\/www.incubustickets.com\/?gclid=CIfn6OnM99MCFZONswod2DsCSA\" rel=\"noopener noreferrer\">goes on tour<\/a> this summer, with plans for a broader rollout this fall.<\/p>\n<p>As for making money, Einziger said he\u2019s focused on \u201cgetting the technology in people\u2019s hands\u201d before he develops\u00a0a definite\u00a0business model: \u201cI\u2019m open to all options.\u201d<\/p>\n<p> I also wondered if asking users to listen to music on their phones means that some of the communal experience of concerts gets lost. In Einziger\u2019s view, \u201cIt just provides a different experience. It shows a different version of something we\u2019ve seen a thousand times.\u201d<\/p>\n<aside class=\"inset inset-sm inset-section\">\n<div class=\"section aside crunchbase-cluster collapse\">\n<h3 class=\"section-title collapse-title\">Crunchbase<\/h3>\n<div class=\"collapse-body\">\n<ul class=\"crunchbase-accordion\">\n<li class=\"data-card crunchbase-card active\" data-crunchbase-url=\"https:\/\/crunchbase.com\/organization\/mixhalo\/\">\n<h4 class=\"card-title card-acc-handle\"><a class=\"cb-card-title-link\" href=\"https:\/\/crunchbase.com\/organization\/mixhalo\/\">MIXHalo<\/a><\/h4>\n<\/li>\n<li class=\"data-card crunchbase-card\" data-crunchbase-url=\"https:\/\/crunchbase.com\/person\/mike-einziger\/\">\n<h4 class=\"card-title card-acc-handle\"><a class=\"cb-card-title-link\" href=\"https:\/\/crunchbase.com\/person\/mike-einziger\/\">Mike Einziger<\/a><\/h4>\n<div class=\"card-acc-panel\">\n<ul class=\"card-info\">\n<li class=\"cb-card-description full\"><strong class=\"key\">Bio<\/strong> <span class=\"value\">Michael Aaron &#8220;Mike&#8221; Einziger (born June 21, 1976) is an American musician, best known as the guitarist and co-songwriter of the rock band Incubus. Einziger is widely known as an innovator and enthusiast of the use of pedalboard guitar effects during live concerts, and was voted #41 in Total Guitar&#8217;s top 100 guitarists of all time in 2002. In an interview with Gibson Guitars, writer Steven Rosen states \u2026<\/span><\/li>\n<li class=\"full profile\"><a href=\"https:\/\/crunchbase.com\/person\/mike-einziger\" target=\"_blank\">Full profile for Mike Einziger<\/a><\/li>\n<\/ul>\n<\/div>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/aside>\n<p>He said\u00a0that while MIXhalo could eventually replace concert speakers, it can also complement that\u00a0sound, with the speakers basically\u00a0functioning as a subwoofer for the music in your headphones.<\/p>\n<p>Also worth noting: While I find them kind of mystifying, <a target=\"_blank\" href=\"https:\/\/en.wikipedia.org\/wiki\/Silent_disco\" rel=\"noopener noreferrer\">silent discos<\/a> are totally a thing.<\/p>\n<p>\u201cThe technology has some pretty wide applications,\u201d Einziger\u00a0said. \u201cIt could be\u00a0very easily used elsewhere. Musical theater is a really obvious place for it, auditoriums and lecture halls, anyplace\u00a0where somebody is going\u00a0to be speaking.\u201d<\/p>\n<p><strong>Update:<\/strong> Here\u2019s what actually happened during the on-stage demo. Incubus played three songs, closing out with \u201cHappy\u201d with Pharrell. I listened on my iPhone earbuds and it sounded <em>great<\/em>. (There were a few moments when the sound skipped \u2013 it seemed to be affected by the positioning of our phones and whether we had other apps running.) For parts of the performance, they completely muted the vocals playing through the speakers, but it sounded so good through MIXhalo that it took a while for anyone to notice.<\/p>\n<p>Granted, I had just <a target=\"_blank\" href=\"https:\/\/twitter.com\/Devindra\/status\/864956199271354369\">forgotten to shake Pharrell\u2019s hand<\/a>, so my brain was not working properly. But everyone around me listening was on their iPhones and they seemed to\u00a0be having a great time, too.<\/p>\n<p> <a href=\"http:\/\/www.techcrunch.com\/event-info\/disrupt-ny-2017#tickets\" class=\"event-after-article\" data-ga-event=\"click\" data-ga-event-category=\"Marketing - Internal\" data-ga-event-action=\"After Article Graphic\" data-ga-event-label=\"DisruptNY\"><img decoding=\"async\" src=\"https:\/\/tctechcrunch2011.files.wordpress.com\/2016\/11\/disruptny17_1360x200.png\"\/><\/a> <\/div>\n","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"443\" src=\"https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/05\/tcdisrupt-ny17-0392.jpg?w=680\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/05\/tcdisrupt-ny17-0392.jpg?w=680 680w, https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/05\/tcdisrupt-ny17-0392.jpg?w=1360 1360w, https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/05\/tcdisrupt-ny17-0392.jpg?w=150 150w, https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/05\/tcdisrupt-ny17-0392.jpg?w=300 300w, https:\/\/tctechcrunch2011.files.wordpress.com\/2017\/05\/tcdisrupt-ny17-0392.jpg?w=768 768w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/>&nbsp;Most of you have probably been to concerts where the sound sucked, where all of the music was blown out and you couldn&#8217;t make out a single word of&#160;the lyrics. Now, you might have had a great time regardless&#160;(concerts are funny that way), but bad sound isn&#8217;t exactly a selling point. It can be particularly frustrating if you&#8217;re seeing a musician&#160;you love playing&hellip; <a href=\"https:\/\/techcrunch.com\/2017\/05\/17\/with-mixhalo-incubus-guitarist-mike-einziger-aims-to-deliver-studio-quality-sound-at-live-events\/?ncid=rss\">Read More<\/a><\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=0C23QXey5E8:LmPj-K-whRs:2mJPEYqXBVI\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=2mJPEYqXBVI\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=0C23QXey5E8:LmPj-K-whRs:7Q72WNTAKBA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=7Q72WNTAKBA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=0C23QXey5E8:LmPj-K-whRs:yIl2AUoC8zA\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=yIl2AUoC8zA\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=0C23QXey5E8:LmPj-K-whRs:-BTjWOF_DHI\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?i=0C23QXey5E8:LmPj-K-whRs:-BTjWOF_DHI\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=0C23QXey5E8:LmPj-K-whRs:D7DqB2pKExk\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?i=0C23QXey5E8:LmPj-K-whRs:D7DqB2pKExk\" border=\"0\"><\/img><\/a> <a href=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?a=0C23QXey5E8:LmPj-K-whRs:qj6IDK7rITs\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/Techcrunch?d=qj6IDK7rITs\" border=\"0\"><\/img><\/a>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/Techcrunch\/~4\/0C23QXey5E8\" height=\"1\" width=\"1\" alt=\"\"\/> <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[23,25],"tags":[59,66,26],"class_list":["post-341261","post","type-post","status-publish","format-standard","hentry","category-media","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/341261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=341261"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/341261\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=341261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=341261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=341261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}