{"id":341631,"date":"2017-05-23T00:01:39","date_gmt":"2017-05-22T16:01:39","guid":{"rendered":"http:\/\/techcrunch.com\/?p=1493933"},"modified":"2017-05-23T00:01:39","modified_gmt":"2017-05-22T16:01:39","slug":"apple-pay-now-supports-higher-value-transactions-at-most-uk-contactless-tills","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/apple-pay-now-supports-higher-value-transactions-at-most-uk-contactless-tills\/","title":{"rendered":"Apple Pay now supports higher value transactions at most UK contactless tills"},"content":{"rendered":"

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If the UK\u2019s \u00a330 contactless payment limit was holding back greater adoption of Apple\u2019s biometric contactless payment tech, Apple Pay, the company should\u00a0expect to see uplift in usage as it believes\u00a0that a majority of UK contactless POS now supports limitless transactions.<\/p>\n

The Telegraph<\/a>\u00a0quotes Jennifer Bailey, head of Apple\u2019s payments business, asserting\u00a0that\u00a0half of contactless payment terminals in the UK are able to take Apple Pay transactions of any value.<\/p>\n

Previously most contactless card readers had been restricted to \u00a330 \u2014 aka, the default upper limit for contactless card transactions.<\/p>\n

\u201cWe think the majority of the contactless terminals [in the UK] are now limitless,\u201d she said yesterday. Retailers supporting the higher value payments are said to include\u00a0supermarkets such as Waitrose and Sainsbury\u2019s and restaurants such as\u00a0Pizza Express and Nando\u2019s.<\/p>\n

Apple says\u00a0use of Apple Pay has grown 300 per cent in the UK in the last year, with 23 banks now supporting the service. Although it\u2019s apparently not breaking out any\u00a0hard user numbers yet.<\/p>\n

The removal of the transaction\u00a0cap in the UK from the majority of contactless POS terminals \u2014 which requires them\u00a0to be upgraded \u2014 is relevant given that UK consumers have had access to contactless bank\u00a0cards for multiple years, denting\u00a0the utility\u00a0of Apple Pay, as\u00a0shoppers have long been able to\u00a0just tap a debit or credit card on a contactless POS\u00a0to make a payment.<\/p>\n

When Apple launched Apple Pay in the UK in 2015 payments made via the tech were\u00a0also capped at\u00a0\u00a330 \u2014 despite it having an additional security layer in the form of\u00a0a fingerprint biometric.<\/p>\n

Apple is evidently now hoping that majority POS support for limitless transactions will start to generate more momentum for its\u00a0payment tech.<\/p>\n

Albeit, from the consumer\u2019s point of view, with\u00a0no easy way to know for sure ahead of time whether a POS will accept higher value transactions there\u2019s still no clear cut incentive to rely on paying more expensive bills via Apple Pay. At least not until all tills have been upgraded.<\/p>\n

Also worth noting here: traditional payments firms are not sitting idly by waiting for Apple to eat their lunch with its own\u00a0commission-charging payments service. For example, MasterCard is currently trialling bank cards with embedded fingerprint readers<\/a>, and has plans to combine fingerprint readers\u00a0and contactless bank cards \u2014 thereby working\u00a0to squeeze the hardware\u00a0differentiator for Apple Pay.<\/p>\n

Still, Apple is forging ahead \u2014 and\u00a0last week<\/a>\u00a0launched the\u00a0contactless\u00a0payment service in Italy, its sixteenth market for Apple Pay.<\/p>\n","protected":false},"excerpt":{"rendered":"

\"\" If the UK’s \u00a330 contactless payment limit was holding back greater adoption of Apple’s biometric contactless payment tech, Apple Pay, the company should expect to see uplift in usage as it believes that a majority of UK contactless POS now supports limitless transactions. Read More<\/a><\/p>\n

\n<\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a> <\/img><\/a>\n<\/div>\n

\"\"\/ <\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-341631","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/341631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=341631"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/341631\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=341631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=341631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=341631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}