![](\"https:\/\/tctechcrunch2011.files.wordpress.com\/2015\/02\/shutterstock_201496175.png?w=738\")
<\/p>\n<\/p>\n
Zach Abramowitz is the co-founder and CEO of ReplyAll<\/a>.<\/p>\n Chief executive officer Yaron<\/span>\u00a0Ben Shaul originally launched\u00a0Hometalk<\/a> as an engagement platform for customers of\u00a0Networx<\/a>, his\u00a0lead generation business for home contractors.<\/p>\n That engagement platform, with offices in New York and a research and development\u00a0center in Israel, has since grown into a social network for the \u201cdo-it-yourself\u201d community.<\/p>\n \u201cTechnology has caused people to lose the competency to work with their hands,\u201d says\u00a0Ben Shaul<\/span>, \u201cHometalk is trying to use technology to re-teach those skills.\u201d<\/p>\n People who love to improve their home through DIY go to Hometalk to post their projects, get feedback from likeminded DIYers and ask questions on the community boards. The result of the user generated content is a Pinterest-like site where anyone can go to search for ideas on how to improve their home through DIY projects.<\/p>\n DIY may sound like a niche audience, but Hometalk has over 15 million\u00a0active users and over 300 million monthly page views, including 600 million organic video views since July.\u00a0Yaron<\/span>\u00a0confirmed that the company made millions in revenue in 2016 and will make somewhere between $15-20 million in 2017.\u00a0Currently the company\u2019s revenue streams come primarily from programmatic advertising, but Hometalk has plans to expand into sponsored content and e-commerce.<\/p>\n How did Hometalk bootstrap their growth and what is the future of the company and the DIY industry?<\/p>\n Featured Image: Musaffar Patel<\/a>\/Shutterstock<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"More posts by this contributor:\n<\/div>\n<\/div>\n![\"\"](\"https:\/\/tctechcrunch2011.files.wordpress.com\/2015\/02\/shutterstock_201496175.png?w=680\")
Chief executive officer Yaron\u00a0Ben Shaul originally launched\u00a0Hometalk as an engagement platform for customers of\u00a0Networx, his\u00a0lead generation business for home contractors. That engagement platform, with offices in New York and a research and development\u00a0center in Israel, has since grown into a social network for the “do-it-yourself” community. “Technology has caused… Read More<\/a><\/p>\n\n<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>
<\/img><\/a>\n<\/div>\n
<\/p>\n","protected":false},"author":5817,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[59,66,26],"class_list":["post-342176","post","type-post","status-publish","format-standard","hentry","category-technology","tag-media","tag-techcrunch","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/342176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=342176"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/342176\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=342176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=342176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=342176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}