{"id":345069,"date":"2017-06-16T20:47:47","date_gmt":"2017-06-16T12:47:47","guid":{"rendered":"https:\/\/www.macrumors.com\/2017\/06\/16\/apple-hires-sony-tv-original-programming\/"},"modified":"2017-06-16T20:47:47","modified_gmt":"2017-06-16T12:47:47","slug":"apple-hires-executives-from-sony-pictures-tv-to-lead-push-into-original-programming","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/apple-hires-executives-from-sony-pictures-tv-to-lead-push-into-original-programming\/","title":{"rendered":"Apple Hires Executives From Sony Pictures TV to Lead Push Into Original Programming"},"content":{"rendered":"<p>Apple today <a href=\"https:\/\/www.apple.com\/newsroom\/2017\/06\/jamie-erlicht-and-zack-van-amburg-joining-apple-to-lead-video-programming\/\">announced<\/a> that television executives Jamie Erlicht and Zack Van Amburg will be joining the company to help craft its new slate of original video programming. The two will lead Apple&#8217;s video programming efforts on a worldwide scale and report to senior vice president of internet software and services, Eddy Cue.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.macrumors.com\/article-new\/2017\/06\/zack-van-amburg-jamie-erlicht.jpg\" alt=\"\" width=\"670\" height=\"377\" class=\"aligncenter size-full wp-image-571455\"\/><\/p>\n<p><center><em><a href=\"http:\/\/variety.com\/2017\/tv\/news\/zack-van-amburg-jamie-erlicht-1202468404\/\">Image via Variety<\/a><\/em><\/center><br \/>Erlicht and Van Amburg are joining Apple from Sony Pictures Television, where they were presidents of the company since 2005 and helped produce shows like AMC&#8217;s <em>Breaking Bad<\/em><br \/>and <em>Better Call Saul<\/em>, Netflix&#8217;s <em>The Crown<\/em>, Amazon&#8217;s <em>Sneaky Pete<\/em>, and more.<\/p>\n<p>Erlicht said that he and Van Amburg will attempt to create content of &#8220;unparalleled quality,&#8221; matching Apple&#8217;s success in its other product categories.<\/p>\n<blockquote readability=\"20\">\n<p>\u201cJamie and Zack are two of the most talented TV executives in the world and have been instrumental in making this the golden age of television,\u201d said Eddy Cue, Apple\u2019s senior vice president of Internet Software and Services. \u201cWe have exciting plans in store for customers and can\u2019t wait for them to bring their expertise to Apple \u2014 there is much more to come.\u201d<\/p>\n<p>\u201cIt will be an honor to be part of the Apple team,\u201d said Jamie Erlicht. \u201cWe want to bring to video what Apple has been so successful with in their other services and consumer products \u2014 unparalleled quality.\u201d<\/p>\n<p>\u201cApple has a relentless focus on delighting customers with their products,\u201d said Zack Van Amburg. \u201cWe will bring that same intention to Apple\u2019s programming and we could not be more excited about what lies ahead.\u201d<\/p>\n<\/blockquote>\n<p>The hiring announcement today represents Apple&#8217;s latest move into establishing its presence in the original TV production space, and comes on the heels of the debut of the company&#8217;s first show on Apple Music called <a href=\"https:\/\/www.macrumors.com\/2017\/06\/06\/planet-of-the-apps-launches-june-6\/\"><em>Planet of the Apps<\/em><\/a>. Later this summer, Apple Music will also <a href=\"https:\/\/www.macrumors.com\/2017\/05\/30\/apple-music-carpool-karaoke-august-8\/\">debut <em>Carpool Karaoke: The Series<\/em><\/a> as its next streaming show.<\/p>\n<p>In today&#8217;s press release, Apple talked up the pair&#8217;s history for creating diverse content &#8212; from sitcom <em>The Goldbergs<\/em> to supernatural action comedy <em>Preacher<\/em> &#8212; but no word was given on the specific kind of television that Erlicht and Van Amburg would be working on for Apple, or when any of the shows they produce might be coming out.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple today announced that television executives Jamie Erlicht and Zack Van Amburg will be joining the company to help craft its new slate of original video programming. The two will lead Apple&#8217;s video programming efforts on a worldwide scale and report to senior vice president of internet software and services, Eddy Cue. Image via VarietyErlicht [&hellip;]<\/p>\n","protected":false},"author":5817,"featured_media":345070,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[68,69,59,26],"class_list":["post-345069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-apple","tag-macrumors","tag-media","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/345069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=345069"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/345069\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media\/345070"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=345069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=345069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=345069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}