{"id":383790,"date":"2017-08-16T07:14:52","date_gmt":"2017-08-15T23:14:52","guid":{"rendered":"https:\/\/www.macrumors.com\/2017\/08\/15\/apple-video-team-matt-cherniss\/"},"modified":"2017-08-16T07:14:52","modified_gmt":"2017-08-15T23:14:52","slug":"apple-adds-to-video-team-with-hire-of-former-wgn-america-head","status":"publish","type":"post","link":"https:\/\/people.utm.my\/asmawisham\/apple-adds-to-video-team-with-hire-of-former-wgn-america-head\/","title":{"rendered":"Apple Adds to Video Team With Hire of Former WGN America Head"},"content":{"rendered":"<p>Former president and general manager of WGN America and Tribune Studios Matt Cherniss has jointed Apple to help oversee the development of the company&#8217;s worldwide video unit, reports <em><a href=\"http:\/\/variety.com\/2017\/tv\/news\/matt-cherniss-apple-1202528939\/\">Variety<\/a><\/em>.<\/p>\n<p>Cherniss will serve under Jamie Erlicht and Zack Van Amburg, two <a href=\"https:\/\/www.macrumors.com\/2017\/06\/16\/apple-hires-sony-tv-original-programming\/\">former Sony executives<\/a> who joined Apple earlier this year to lead Apple&#8217;s video programming efforts on a worldwide scale. Erlicht and Amburg report to senior vice president of internet software and services Eddy Cue.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/cdn.macrumors.com\/article-new\/2017\/08\/mattchernissoutsiders-800x335.jpg\" alt=\"\" width=\"800\" height=\"335\" class=\"aligncenter size-large wp-image-582003\"\/><br \/>Back in June, Cherniss stepped down from his role as president at WGN America and Tribune Studios after Tribune was acquired by Sinclair Broadcast Group. Cherniss led WGN&#8217;s own push into original content and away from re-runs, overseeing the launch of shows like &#8220;Salem,&#8221; &#8220;Outsiders,&#8221; &#8220;Underground,&#8221; and &#8220;Manhattan,&#8221; so he&#8217;s well-positioned to help Apple make a deeper dive into original programming.<\/p>\n<p>With the addition of Cherniss, Apple has a solid team, as its former two hires, Erlicht and Amburg, helped produce shows like &#8220;Breaking Bad,&#8221; &#8220;Better Call Saul,&#8221; and &#8220;The Crown.&#8221;<\/p>\n<p>Over the course of the last several months, Apple has been experimenting with original content as a way to promote its Apple Music service. The company has launched two shows so far, including &#8220;<a href=\"https:\/\/www.macrumors.com\/2017\/06\/06\/planet-of-the-apps-launches-june-6\/\">Planet of the Apps<\/a>,&#8221; a series about app developers pitching ideas to investors, and &#8220;<a href=\"https:\/\/www.macrumors.com\/2017\/08\/08\/carpool-karaoke-the-series-officially-launches\/\">Carpool Karaoke<\/a>,&#8221; a music-based show developed from the Carpool Karaoke segment on &#8220;The Late Late Show with James Corden.&#8221;<\/p>\n<p>Apple is said to have <a href=\"https:\/\/www.macrumors.com\/2016\/04\/18\/apple-original-television-program-ambitions\/\">bigger ambitions<\/a> when it comes to original content, though, with rumors suggesting the company is pursuing deals with &#8220;triple-A-list&#8221; talent to create a roster of shows on par with Netflix and Amazon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Former president and general manager of WGN America and Tribune Studios Matt Cherniss has jointed Apple to help oversee the development of the company&#8217;s worldwide video unit, reports Variety. Cherniss will serve under Jamie Erlicht and Zack Van Amburg, two former Sony executives who joined Apple earlier this year to lead Apple&#8217;s video programming efforts [&hellip;]<\/p>\n","protected":false},"author":5817,"featured_media":383791,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[25],"tags":[68,69,59,26],"class_list":["post-383790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-apple","tag-macrumors","tag-media","tag-technology"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/383790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/users\/5817"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/comments?post=383790"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/posts\/383790\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media\/383791"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/media?parent=383790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/categories?post=383790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/asmawisham\/wp-json\/wp\/v2\/tags?post=383790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}