{"id":24823,"name":"Nor Erne Nazira","url":"http:\/\/linkedin.com\/in\/ernenazira\/","description":"Data Science & Business Intelligence Specialist | Senior Lecturer, UTM\r\n\r\nDr. Nor Erne Nazira Bazin is a Senior Lecturer and researcher at Universiti Teknologi Malaysia (UTM) with over 12 years of experience in data science, business intelligence, and system dynamics modeling. She holds a Ph.D. from the University of Salford (UK) and specializes in applying analytics and AI to supply chain, manufacturing, and agriculture. Passionate about fostering data-driven decision-making, she has collaborated with multinational firms like DHL and developed predictive analytics for Malaysia\u2019s paddy production. An educator and mentor, she is dedicated to nurturing talent and advancing the role of AI and data analytics in both industry and academia.","link":"https:\/\/people.utm.my\/erne1\/author\/erne\/","slug":"erne","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/da4c0a0c492ae57a9374a667fc7c3b105b8e33f1239aeef45a178ba53e568aa7?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/da4c0a0c492ae57a9374a667fc7c3b105b8e33f1239aeef45a178ba53e568aa7?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/da4c0a0c492ae57a9374a667fc7c3b105b8e33f1239aeef45a178ba53e568aa7?s=96&d=mm&r=g"},"meta":[],"_links":{"self":[{"href":"https:\/\/people.utm.my\/erne1\/wp-json\/wp\/v2\/users\/24823","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/erne1\/wp-json\/wp\/v2\/users"}]}}