{"id":6240,"date":"2021-06-25T16:57:42","date_gmt":"2021-06-25T16:57:42","guid":{"rendered":"https:\/\/people.utm.my\/hanita\/?p=6240"},"modified":"2021-06-25T17:03:17","modified_gmt":"2021-06-25T17:03:17","slug":"science-of-persuasion","status":"publish","type":"post","link":"https:\/\/people.utm.my\/hanita\/2021\/06\/25\/science-of-persuasion\/","title":{"rendered":"Science of Persuasion"},"content":{"rendered":"\n<p>6 factors to influence others:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>reciprocity &#8211; give and take<\/li><li>scarcity &#8211; people want more of things which are less of<\/li><li>authority &#8211; credibility, knowledgeable and expert<\/li><li>consistency <\/li><li>liking &#8211; similar to us, compliments and cooperative<\/li><li>consensus &#8211; people will look to the actions of others to determine their own<\/li><\/ol>\n\n\n\n<p>By: Robert Cialdini &amp; Steve Martin<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Science Of Persuasion\" width=\"525\" height=\"295\" src=\"https:\/\/www.youtube.com\/embed\/cFdCzN7RYbw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>How do we integrate the 6 factors and communication skills?  A question to ponder.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>6 factors to influence others: reciprocity &#8211; give and take scarcity &#8211; people want more of things which are less of authority &#8211; credibility, knowledgeable and expert consistency liking &#8211; similar to us, compliments and cooperative consensus &#8211; people will look to the actions of others to determine their own By: Robert Cialdini &amp; Steve &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/people.utm.my\/hanita\/2021\/06\/25\/science-of-persuasion\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Science of Persuasion&#8221;<\/span><\/a><\/p>\n","protected":false},"author":4912,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,30,14,22],"tags":[],"class_list":["post-6240","post","type-post","status-publish","format-standard","hentry","category-activities","category-leadership","category-leisure-reading","category-self-improvement"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/posts\/6240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/users\/4912"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/comments?post=6240"}],"version-history":[{"count":2,"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/posts\/6240\/revisions"}],"predecessor-version":[{"id":6246,"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/posts\/6240\/revisions\/6246"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/media?parent=6240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/categories?post=6240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/hanita\/wp-json\/wp\/v2\/tags?post=6240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}