{"id":2753,"date":"2016-04-16T18:35:43","date_gmt":"2016-04-16T10:35:43","guid":{"rendered":"http:\/\/people.utm.my\/murtadha\/2016\/04\/16\/youtube-reaches-more-millenials-than-any-tv-network-research-shows\/"},"modified":"2016-04-16T18:35:43","modified_gmt":"2016-04-16T10:35:43","slug":"youtube-reaches-more-millenials-than-any-tv-network-research-shows","status":"publish","type":"post","link":"https:\/\/people.utm.my\/murtadha\/2016\/04\/16\/youtube-reaches-more-millenials-than-any-tv-network-research-shows\/","title":{"rendered":"YouTube reaches more Millenials than any TV network, research shows"},"content":{"rendered":"<p><img decoding=\"async\" alt=\"Gettyimages-131561227\" src=\"http:\/\/rack.0.mshcdn.com\/media\/ZgkyMDE2LzA0LzE2LzU1L0dldHR5SW1hZ2VzLmEwNzE1LmpwZwpwCXRodW1iCTU3NXgzMjMjCmUJanBn\/e0653efd\/834\/GettyImages-131561227.jpg\" \/><\/p>\n<div style=\"float: right;width: 50px\"><a href=\"http:\/\/twitter.com\/share?via=Mashable&amp;text=YouTube+reaches+more+Millenials+than+any+TV+network%2C+research+shows&amp;src=http%3A%2F%2Fmashable.com%2F2016%2F04%2F15%2Fyoutube-report-growth-viewership%2F\" style=\"margin: 10px\"><img decoding=\"async\" alt=\"Feed-tw\" border=\"0\" src=\"http:\/\/rack.1.mshcdn.com\/assets\/feed-tw-f7c0a094d16b7ee7c91a1e50839a8e00.jpg\" \/><\/a><a href=\"http:\/\/www.facebook.com\/sharer.php?u=http%3A%2F%2Fmashable.com%2F2016%2F04%2F15%2Fyoutube-report-growth-viewership%2F&amp;src=sp\" style=\"margin: 10px\"><img decoding=\"async\" alt=\"Feed-fb\" border=\"0\" src=\"http:\/\/rack.1.mshcdn.com\/assets\/feed-fb-c0a21e8841794479b8086c32c6f24ba1.jpg\" \/><\/a><\/div>\n<div>\n<p>LOS ANGELES \u2014 Sorry cable TV: A new report suggests that YouTube reaches more people on mobile than than any broadcast or cable network.<\/p>\n<p><span style=\"line-height: 1.5\">The new\u00a0<\/span><span style=\"line-height: 1.5\">round of third party research, commissioned by YouTube and provided to\u00a0<\/span><i style=\"line-height: 1.5\">Mashable<\/i><span style=\"line-height: 1.5\">,\u00a0<\/span><span style=\"line-height: 1.5\">suggests the platform has continued to grow in momentum despite a rise in competition in the online video marketplace.<\/span><\/p>\n<div>\n<p>SEE ALSO: <a href=\"http:\/\/mashable.com\/2016\/04\/11\/coachella-2016-youtube-live-stream-weekend-one\/\">YouTube to help alleviate Coachella FOMO by live streaming first weekend<\/a><\/p>\n<\/div>\n<figure>\n<p><img decoding=\"async\" class=\"\" src=\"http:\/\/rack.0.mshcdn.com\/media\/ZgkyMDE2LzA0LzE2LzNmL2IwYjQ2NTYxN2JkLjFlMTMzLnBuZwpwCXRodW1iCTU3NXg0MDk2Pg\/5410ff43\/5af\/b0b465617bdc4ef086a08d32e150a58b.png\"><\/p>\n<div>\n<p>Image:  youtube<\/p>\n<\/div>\n<\/figure>\n<p>Here are the three main takeaways from the findings,\u00a0which were compiled by Ipsos, comScore and Nielsen.<\/p>\n<h2>YouTube &gt; Cable?<\/h2>\n<p>According to the research firms, YouTube now reaches more 18-to-34-olds and 18-to-49-year-olds (the key demographic) than than any TV network \u2014 broadcast or cable \u2014 on mobile. <a href=\"http:\/\/mashable.com\/2016\/04\/15\/youtube-report-growth-viewership\/\">Read more&#8230;<\/a><\/p>\n<\/div>\n<p>More about <a href=\"http:\/\/mashable.com\/category\/report\/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&amp;utm_cid=Mash-Prod-RSS-Feedburner-All-Partial\">Report<\/a>, <a href=\"http:\/\/mashable.com\/category\/online-video\/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&amp;utm_cid=Mash-Prod-RSS-Feedburner-All-Partial\">Online Video<\/a>, <a href=\"http:\/\/mashable.com\/category\/youtube\/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&amp;utm_cid=Mash-Prod-RSS-Feedburner-All-Partial\">Youtube<\/a>, and <a href=\"http:\/\/mashable.com\/entertainment\/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&amp;utm_cid=Mash-Prod-RSS-Feedburner-All-Partial\">Entertainment<\/a><br \/>\n<a href='http:\/\/ad.doubleclick.net\/jump\/mash.to\/rss;pos=atf;tag=ad;mtype=standard;type=rss;sz=300x250;ord=1460800822' target='_blank'><br \/>\n<img src='http:\/\/ad.doubleclick.net\/ad\/mash.to\/rss;pos=atf;tag=ad;mtype=standard;type=rss;sz=300x250;ord=1460800822'><br \/>\n<\/a><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/Mashable\/~4\/i8tYxRognus\" height=\"1\" width=\"1\" alt=\"\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LOS ANGELES \u2014 Sorry cable TV: A new report suggests that YouTube reaches more people on mobile than than any broadcast or cable network. The new\u00a0round of third party research, commissioned by YouTube and provided to\u00a0Mashable,\u00a0suggests the platform has continued &hellip; <a href=\"https:\/\/people.utm.my\/murtadha\/2016\/04\/16\/youtube-reaches-more-millenials-than-any-tv-network-research-shows\/\">Read More<\/a><\/p>\n","protected":false},"author":115,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[739,855,1971,742],"class_list":["post-2753","post","type-post","status-publish","format-standard","hentry","category-other","tag-entertainment","tag-online-video","tag-report","tag-youtube"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/posts\/2753","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/users\/115"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/comments?post=2753"}],"version-history":[{"count":0,"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/posts\/2753\/revisions"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/media?parent=2753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/categories?post=2753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/murtadha\/wp-json\/wp\/v2\/tags?post=2753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}