{"id":9792,"date":"2021-01-01T01:25:00","date_gmt":"2020-12-31T16:55:00","guid":{"rendered":"https:\/\/people.utm.my\/razman-ayop\/?p=9792"},"modified":"2021-05-26T17:27:08","modified_gmt":"2021-05-26T08:57:08","slug":"uhak1032-introduction-to-entrepreneurship-20202-2021-1","status":"publish","type":"post","link":"https:\/\/people.utm.my\/razman-ayop\/uhak1032-introduction-to-entrepreneurship-20202-2021-1\/","title":{"rendered":"UHAK1032 Introduction to Entrepreneurship 20202\/2021-1"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Welcome to UHAK1032 Classroom. Here we discuss some example on how to write the advertisement for your product. You can either use a poster or video for your copywriting. I highly suggest you use poster since you have to include this in your report. To make a poster, use&nbsp;<a href=\"https:\/\/www.canva.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.canva.com\/<\/a>&nbsp;. To place video in report, use QR code (<a href=\"https:\/\/www.qr-code-generator.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.qr-code-generator.com\/<\/a>).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We starts with the Introduction to&nbsp;<strong>CopyWriting<\/strong>:<br><a href=\"https:\/\/people.utm.my\/razman-ayop\/copywriting-teaser-hardsell-softsell\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/people.utm.my\/razman-ayop\/copywriting-teaser-hardsell-softsell\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Example of&nbsp;<strong>Teaser<\/strong>:<br><a href=\"https:\/\/people.utm.my\/razman-ayop\/teaser-copywriting-for-uhak1032-introduction-to-entrepreneurship\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/people.utm.my\/razman-ayop\/teaser-copywriting-for-uhak1032-introduction-to-entrepreneurship\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When using softsell, you indirectly convince your costumer to buy your product. Examples of&nbsp;<strong>SoftSell<\/strong>:<br><a href=\"https:\/\/people.utm.my\/razman-ayop\/softsell-copywriting-for-uhak1032-introduction-to-entrepreneurship\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/people.utm.my\/razman-ayop\/softsell-copywriting-for-uhak1032-introduction-to-entrepreneurship\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For&nbsp;<strong>HardSell<\/strong>, just use ANSARS (Attention, Need, Solution, Advantage, Rival, So What Next) concept. The hardsells are more direct. More focus on the fact, price, and contact rather than convincing costumer to buy the product.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/people.utm.my\/razman-ayop\/wp-content\/uploads\/sites\/2074\/2020\/05\/1_962HZfPxQCrN0W5EsgiV3w-scaled.jpeg\" alt=\"\" class=\"wp-image-993\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to UHAK1032 Classroom. Here we discuss some example on how to write the advertisement for your product. You can either use a poster or video for your copywriting. I highly suggest you use poster since you have to include this in your report. To make a poster, use&nbsp;https:\/\/www.canva.com\/&nbsp;. To place video in report, use [&hellip;]<\/p>\n","protected":false},"author":24954,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[98],"tags":[],"class_list":["post-9792","post","type-post","status-publish","format-standard","hentry","category-teaching-materials"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/posts\/9792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/users\/24954"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/comments?post=9792"}],"version-history":[{"count":1,"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/posts\/9792\/revisions"}],"predecessor-version":[{"id":9794,"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/posts\/9792\/revisions\/9794"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/media?parent=9792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/categories?post=9792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/people.utm.my\/razman-ayop\/wp-json\/wp\/v2\/tags?post=9792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}