To effectively prepare for your Master Project and the subsequent review paper, please follow these detailed steps:<\/p>\n\n\n\n
- \n
- Draft Your Master Project Title:<\/strong>\n
- \n
- Formulate a clear and concise title that encapsulates the essence of your research focus.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
- Conduct a Comprehensive Literature Search in Scopus:<\/strong>\n
- \n
- Access the Scopus database<\/a> through your institution\u2019s library portal.<\/li>\n\n\n\n
- Utilize the search function to input your project title or relevant keywords.<\/li>\n\n\n\n
- Apply filters to refine your search results, such as publication date range, document type, and subject area, to ensure relevance.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
- Select and Export References:<\/strong>\n
- \n
- From the search results, select at least 50 pertinent references.<\/li>\n\n\n\n
- Click on the \u201cExport\u201d option.<\/li>\n\n\n\n
- Choose the \u201cPlain Text\u201d format for export.<\/li>\n\n\n\n
- Ensure that all selected documents are included and that the \u201cAbstract\u201d option is checked to provide comprehensive information.<\/li>\n\n\n\n
- Proceed to export the file, which will typically be named \u201cscopus.txt.\u201d<\/li>\n<\/ul>\n<\/li>\n\n\n\n
- Organize References in Excel:<\/strong>\n
- \n
- Open the exported \u201cscopus.txt\u201d file using a text editor.<\/li>\n\n\n\n
- Select all content, copy it, and paste it into a new Excel spreadsheet.<\/li>\n\n\n\n
- Save the Excel file with a descriptive name related to your project.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
- Prepare for Your Review Paper:<\/strong>\n
- \n
- Utilize the compiled references to conduct a thorough literature review.<\/li>\n\n\n\n
- Analyze and synthesize the information to identify trends, gaps, and key findings in your research area.<\/li>\n\n\n\n
- Draft your review paper, ensuring it aligns with the objectives of the New Product Development (NPD) course and is suitable for inclusion as a book chapter.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n
Additional Tips:<\/strong><\/p>\n\n\n\n
- \n
- Data Management:<\/strong> Ensure that the data is organized systematically in Excel, with separate columns for authors, titles, abstracts, publication years, and other relevant information.<\/li>\n\n\n\n
- Reference Software Integration:<\/strong> Consider importing the references into a reference management tool like EndNote or RefWorks for efficient citation and bibliography management.<\/li>\n\n\n\n
- Stay Updated:<\/strong> Regularly check for new publications in your research area to keep your literature review current and comprehensive.<\/li>\n<\/ul>\n\n\n\n
Class on 11 July 2026<\/p>\n\n\n\n
![\"\"](\"https:\/\/people.utm.my\/shamsul\/wp-content\/uploads\/sites\/949\/2026\/07\/WhatsApp-Image-2026-07-13-at-10.51.50-1024x768.jpeg\")
<\/a><\/figure>\n\n\n\nClass on 12 July 2026<\/p>\n\n\n\n
![\"\"](\"https:\/\/people.utm.my\/shamsul\/wp-content\/uploads\/sites\/949\/2026\/07\/WhatsApp-Image-2026-07-13-at-10.51.46-1024x768.jpeg\")
<\/a><\/figure>\n\n\n\nAssignment 2 (20%)<\/strong><\/h2>\n\n\n\n
- \n
- How can the concept selection methods be used to benchmark or evaluate existing products? Perform such an evaluation for five automobiles you might consider purchasing.<\/li>\n\n\n\n
- Propose a set of selection criteria for the choice of a battery technology for use in a laptop computer.<\/li>\n\n\n\n
- Perform concept screening for the four pencil holder concepts shown below. Assume the pencil holders are for a member of a product development team who is continually moving from site to site.<\/li>\n<\/ol>\n\n\n\n
![\"\"](\"https:\/\/elearning.utm.my\/25262\/draftfile.php\/132524\/user\/draft\/808653820\/image.png\")
<\/figure>\n\n\n\nAssignment 3 (20%)<\/h2>\n\n\n\n
Assignment Objective<\/h3>\n\n\n\n
Develop a commercially viable product by applying the complete Product Design and Development methodology from problem identification through concept evaluation and final design selection.<\/p>\n\n\n\n
Assignment Tasks<\/h2>\n\n\n\n
Task 1 \u2013 Product Opportunity Identification (10 Marks)<\/h2>\n\n\n\n
Identify a real market problem.<\/p>\n\n\n\n
Discuss<\/p>\n\n\n\n
- \n
- Current market situation<\/li>\n\n\n\n
- Existing competing products<\/li>\n\n\n\n
- Customer pain points<\/li>\n\n\n\n
- Market opportunities<\/li>\n\n\n\n
- Sustainability issues<\/li>\n\n\n\n
- Innovation opportunity<\/li>\n<\/ul>\n\n\n\n
Deliverables<\/p>\n\n\n\n
- \n
- Problem statement<\/li>\n\n\n\n
- Market analysis<\/li>\n\n\n\n
- Product opportunity<\/li>\n<\/ul>\n\n\n\n
Task 2 \u2013 Design Objectives (5 Marks)<\/h2>\n\n\n\n
Construct an Objective Tree showing the product objectives.<\/p>\n\n\n\n
Example categories<\/p>\n\n\n\n
- \n
- Performance<\/li>\n\n\n\n
- Ergonomics<\/li>\n\n\n\n
- Safety<\/li>\n\n\n\n
- Cost<\/li>\n\n\n\n
- Sustainability<\/li>\n\n\n\n
- Aesthetics<\/li>\n\n\n\n
- Manufacturability<\/li>\n\n\n\n
- Reliability<\/li>\n\n\n\n
- Smart Features<\/li>\n<\/ul>\n\n\n\n
Task 3 \u2013 Product Design Specification (PDS) (10 Marks)<\/h2>\n\n\n\n
Develop a complete Product Design Specification.<\/p>\n\n\n\n
Include at least<\/p>\n\n\n\n
- \n
- Performance<\/li>\n\n\n\n
- Dimensions<\/li>\n\n\n\n
- Weight<\/li>\n\n\n\n
- Materials<\/li>\n\n\n\n
- Manufacturing<\/li>\n\n\n\n
- Cost<\/li>\n\n\n\n
- Reliability<\/li>\n\n\n\n
- Safety<\/li>\n\n\n\n
- Environmental conditions<\/li>\n\n\n\n
- Ergonomics<\/li>\n\n\n\n
- Maintenance<\/li>\n\n\n\n
- Product life<\/li>\n\n\n\n
- Standards<\/li>\n\n\n\n
- Sustainability<\/li>\n\n\n\n
- Packaging<\/li>\n\n\n\n
- Users<\/li>\n\n\n\n
- Market<\/li>\n\n\n\n
- Testing<\/li>\n\n\n\n
- Intellectual Property<\/li>\n<\/ol>\n\n\n\n
Task 4 \u2013 Functional Analysis (10 Marks)<\/h2>\n\n\n\n
Develop<\/p>\n\n\n\n
- \n
- Black-box diagram<\/li>\n\n\n\n
- Functional decomposition<\/li>\n\n\n\n
- Functional block diagram<\/li>\n<\/ul>\n\n\n\n
Clearly identify<\/p>\n\n\n\n
Input<\/p>\n\n\n\n
\u2193<\/p>\n\n\n\n
Main Functions<\/p>\n\n\n\n
\u2193<\/p>\n\n\n\n
Output<\/p>\n\n\n\n
Task 5 \u2013 Morphological Chart (15 Marks)<\/h2>\n\n\n\n
Identify at least 5 product functions<\/strong>.<\/p>\n\n\n\n
Generate at least 3 alternative solutions<\/strong> for every function.<\/p>\n\n\n\n
Example<\/p>\n\n\n\n
Function<\/th> Option A<\/th> Option B<\/th> Option C<\/th> Option D<\/th><\/tr><\/thead> Water purification<\/td> UV-C LED<\/td> Carbon filter<\/td> Ceramic filter<\/td> Electrolysis<\/td><\/tr> Bottle material<\/td> Stainless steel<\/td> Tritan<\/td> Aluminium<\/td> Glass<\/td><\/tr> Power source<\/td> Rechargeable battery<\/td> Solar<\/td> Replaceable battery<\/td> USB-C<\/td><\/tr> Temperature display<\/td> LCD<\/td> OLED<\/td> LED<\/td> None<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
\n\n\n\nTask 6 \u2013 Concept Generation (15 Marks)<\/h2>\n\n\n\n
Develop<\/p>\n\n\n\n
Six (6) completely different product concepts<\/strong><\/p>\n\n\n\n
Each concept must include<\/p>\n\n\n\n
- \n
- hand sketch<\/li>\n\n\n\n
- exploded view<\/li>\n\n\n\n
- brief description<\/li>\n<\/ul>\n\n\n\n
\n\n\n\nTask 7 \u2013 Concept Screening (15 Marks)<\/h2>\n\n\n\n
Using Pugh Concept Screening<\/strong>, compare the six concepts against an existing commercial product (Datum).<\/p>\n\n\n\n
Suggested criteria<\/p>\n\n\n\n
- \n
- Lightweight<\/li>\n\n\n\n
- Manufacturing cost<\/li>\n\n\n\n
- Ease of assembly<\/li>\n\n\n\n
- Ease of maintenance<\/li>\n\n\n\n
- Durability<\/li>\n\n\n\n
- Sustainability<\/li>\n\n\n\n
- Ease of use<\/li>\n\n\n\n
- Safety<\/li>\n\n\n\n
- Appearance<\/li>\n\n\n\n
- Manufacturability<\/li>\n<\/ul>\n\n\n\n
Prepare the complete Concept Screening Matrix.<\/p>\n\n\n\n
\n\n\n\nTask 8 \u2013 Concept Scoring (10 Marks)<\/h2>\n\n\n\n
Select the three best concepts.<\/p>\n\n\n\n
Perform weighted concept scoring.<\/p>\n\n\n\n
Assign<\/p>\n\n\n\n
- \n
- criteria weight<\/li>\n\n\n\n
- rating<\/li>\n\n\n\n
- weighted score<\/li>\n<\/ul>\n\n\n\n
Rank all concepts.<\/p>\n\n\n\n
\n\n\n\nTask 9 \u2013 Final Product Selection (10 Marks)<\/h2>\n\n\n\n
Justify why the selected concept is the best.<\/p>\n\n\n\n
Include<\/p>\n\n\n\n
- \n
- engineering justification<\/li>\n\n\n\n
- commercial justification<\/li>\n\n\n\n
- sustainability justification<\/li>\n\n\n\n
- manufacturing justification<\/li>\n<\/ul>\n\n\n\n
PMA (40%)<\/h2>\n\n\n\n
MRSF-2243-NEW-PRODUCT-DEVELOPMENT_PMA_2026<\/a>Download<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"New products and services are vital to all companies. Maximizing the success of new products and services can drive growth and shareholder value, lead to significant competitive advantage and leapfrog a company ahead of its competitors. However, innovation is risky and most new products fail in the marketplace. Often, failure is due to an ineffective […]<\/p>\n","protected":false},"author":368,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5623","page","type-page","status-publish","hentry","entry"],"_links":{"self":[{"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/pages\/5623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/users\/368"}],"replies":[{"embeddable":true,"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/comments?post=5623"}],"version-history":[{"count":5,"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/pages\/5623\/revisions"}],"predecessor-version":[{"id":5648,"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/pages\/5623\/revisions\/5648"}],"wp:attachment":[{"href":"https:\/\/people.utm.my\/shamsul\/wp-json\/wp\/v2\/media?parent=5623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
- Reference Software Integration:<\/strong> Consider importing the references into a reference management tool like EndNote or RefWorks for efficient citation and bibliography management.<\/li>\n\n\n\n
- Data Management:<\/strong> Ensure that the data is organized systematically in Excel, with separate columns for authors, titles, abstracts, publication years, and other relevant information.<\/li>\n\n\n\n
- Access the Scopus database<\/a> through your institution\u2019s library portal.<\/li>\n\n\n\n