Ardent Educator, Enthusiastic Researcher

Responsible for leading UTM International’s strategic direction at the Kuala Lumpur campus, with a focus on enhancing internationalisation through academic diplomacy, cross-border partnerships, and global engagement initiatives. Oversees the full spectrum of international student services and mobility programmes for over 700 international students, ensuring a supportive and inclusive environment. Drives efforts to strengthen UTM’s international profile, align institutional collaborations with national strategic goals, and cultivate a dynamic global academic community.

Led the faculty’s global engagement and strategic outreach during a pivotal period of institutional transformation. As a core member of the pioneering taskforce, contributed to the establishment of Malaysia’s first Faculty of Artificial Intelligence, aligning academic priorities with national AI policy agendas. Played a key role in the formation of the Malaysia AI Consortium, fostering cross-sectoral partnerships and strengthening the national AI innovation ecosystem. Managed the full cycle of institutional collaborations, including negotiation, execution, and monitoring of MoUs and MoAs with global academic, industry, and government partners. Strengthened the faculty’s international visibility, expanded research collaboration networks, and positioned the faculty as a globally engaged, innovation-driven academic entity.

Directed faculty-level recruitment and marketing strategies to attract local and international postgraduate students. Spearheaded participation in national higher education promotional campaigns, including Jom Masuk U, Join UTM, and other flagship outreach initiatives led by the Ministry of Higher Education and UTM. Designed and implemented data-driven marketing plans, strengthened digital engagement, and enhanced the visibility of academic programmes. Contributed to institutional internationalisation targets and enrolment growth through strategic branding and targeted recruitment efforts.

Managed the faculty’s overall research portfolio, including governance, grant facilitation, and performance evaluation. Led the coordination and submission of the MyRA (Malaysia Research Assessment) for the faculty, a national research performance framework implemented by the Ministry of Higher Education Malaysia. Ensured data accuracy, strategic alignment with national benchmarks, and continuous improvement of the faculty’s research indicators. Supported capacity-building efforts, interdisciplinary collaboration, and external partnership development to enhance research excellence and visibility

Serves as an academic leader in the fields of enterprise architecture, digital government, and artificial intelligence, contributing to the advancement of national digital transformation agendas. Leads high-impact, government-funded research projects and provides strategic advisory to public sector agencies on digital policy and architecture frameworks.  Actively supervises PhD and Master’s candidates, fostering a strong culture of research excellence and scholarly inquiry. Publishes extensively in SCOPUS-indexed journals and international conferences. Plays a critical role in curriculum development, academic governance, and international academic collaborations that align with Malaysia’s digital economy and higher education aspirations.

Served in the ICT Consultancy Division (Bahagian Perundingan ICT), driving national digital transformation strategies under the Prime Minister’s Department. Played a pivotal role in advising and supporting federal ministries and agencies on ICT planning, enterprise architecture adoption, and systems integration. Contributed to the development and execution of digital governance frameworks, ensuring alignment with national policies and modern public service delivery goals. Actively engaged in multi-agency consultations, performance reviews, and the formulation of ICT implementation roadmaps to enhance efficiency, interoperability, and citizen-centric service delivery in the Malaysian public sector.

Supported the enhancement of Malaysia’s public sector digital capabilities through national training programmes, policy initiatives, and strategic planning efforts. Assisted in the development and delivery of professional training modules on ICT management, e-Government, and digital public service innovation for civil servants across ministries and agencies. Contributed to the formulation of digital transformation policies, including areas such as ICT strategic planning, digital competency development, and cybersecurity awareness. Played a supporting role in curriculum design, policy research, and cross-agency coordination to align public service delivery with national digital government objectives. Facilitated institutional knowledge-sharing and contributed to strengthening digital governance and organisational readiness within the civil service.

Supported enterprise-level digital initiatives through the development and optimisation of business intelligence solutions across broadcasting operations and customer service functions. Designed and implemented data warehouse structures, developed advanced reporting and analytics dashboards, and facilitated cross-functional data integration to support decision-making across marketing, finance, and operations. Collaborated closely with software engineers and business units to translate business needs into scalable analytical tools, enhancing Astro’s operational visibility and performance insights.

Developed and deployed end-to-end data analytics and business intelligence systems to support Mydin’s retail operations, logistics, and financial reporting. Led the design of data warehouse solutions, integrated point-of-sale (POS) and inventory data, and built automated dashboards for executive decision-making. Worked across IT and business units to streamline reporting workflows, enhance data accuracy, and deliver insights for operational efficiency and retail performance improvement. Played a key role in the digital enablement of one of Malaysia’s largest retail chains.

Contributed to the development of custom software solutions for clients in manufacturing and utilities. Involved in full-stack software development, application testing, and system integration. Developed modules using contemporary programming languages and database management tools. Built reusable code components and supported product maintenance and user training. This role laid the foundation for later expertise in system architecture, enterprise software development, and data-driven applications.

Developed enterprise resource planning (ERP) solutions tailored for SMEs, focusing on modules for finance, procurement, and inventory management. Involved in the full software development life cycle (SDLC) including requirements gathering, system design, coding, testing, and deployment. Utilised object-oriented programming and relational database management systems (RDBMS) to build scalable, modular ERP components. Collaborated with cross-border teams to deliver system enhancements and client-specific customisations, contributing to seamless business process automation and data integration.