1. Ju Jingnan, Hamedi Mohd Adnan, And Teo Poh Chuin (2023, 23-24 December). The Influence Of Anchor Features On Social Media Audiences’ Purchase Intention In Live Streaming In China. Paper Has Been Presented In The International Conference On Social Science, Management And Tourism (ICSSMT-2023), Kuala Lumpur, Malaysia.
2. Poh-Chuin Teo, And Doong Yee Jiun (2023, 27-29 October). From Construction To Protection: Durio’s Journey Of Transformation In The Face Of Covid-19. Paper Has Been Presented In The 1st AHIBS International Action Conference, Kuala Lumpur, Malaysia.
3. Poh-Chuin Teo, And Doong Yee Jiun (2023, 27-29 October). Digital Marketing Transformation Of Durio’s Via Linkedin. Paper Has Been Presented In The 1st AHIBS International Action Conference, Kuala Lumpur, Malaysia.
4. Poh-Chuin Teo, And Doong Yee Jiun (2023, 27-29 October). Durio: Environmental, Social And Governance (ESG) In Action. Paper Has Been Presented In The 1st AHIBS International Action Conference, Kuala Lumpur, Malaysia.
5. Zhao Ke Xin, Shen Yan Ning, Teo Poh Chuin, And Doong Yee Jiun (2023, 27-29 October). Revolutionizing Vocational Education In China: Tianjin Binhai Xun Teng Technology’s Partnership With Industrial Colleges For Practical Skill Integration. Paper Has Been Presented In The 1st AHIBS International Action Conference, Kuala Lumpur, Malaysia.
6. Zhao Ke Xin, Xu Cheng Dong, Huang Bi Yun, Teo Poh Chuin, And Doong Yee Jiun (2023, 27-29 October). Feasibility Analysis Of Industrial Metaverse Big Data Center Construction In Northwest. Paper Has Been Presented In The 1st Ahibs International Action Conference, Kuala Lumpur, Malaysia.
7. Yu Tongchao, Poh-Chuin Teo, Theresa C.F. Ho, Ling Suan Choo, And Siripat Chodchuang (2022, 23-25 March). Action Research On Turnover Intention In A Chinese Private High School Teachers: Conceptual Paper. Paper Has Been Presented In The International Conference On Decision Aid Sciences And Application, Chiangrai, Thailand. (Proceedings Indexed In WOS)
8. Zeng Shuohan, Poh-Chuin Teo, Theresa C.F. Ho, Ling Suan Choo, And Beni Widarman Yus Kelana (2022, 23-25 March). Action Research On Online Business Performance Of A Chinese Sport Equipment Company: A Conceptual Paper. Paper Has Been Presented In The International Conference On Decision Aid Sciences And Application, Chiangrai, Thailand. (Proceedings Indexed In SCOPUS)
9. Poh-Chuin, Teo*, Theresa C.F. Ho, And Ling Suan Choo (2022, 6-9 July). Is Sustainable Tourism Development Important For Emerging Economy? A Study In Malaysia On Factors Affecting Locals’ Attitude. Paper Has Been Presented In The 39th Business & Economics Society International Conferences, Italy.
10. Theresa C.F. Ho, Poh-Chuin, Teo, Chen Hooi Ling, Jun-Wei Tan, And Ling Suan Choo (2022, 6-9 July). Supporting Quality Work-Life In The Workplace: Determinants And Impact On Work Performance. Paper Has Been Presented In The 39th Business & Economics Society International Conferences, Italy.
11. Wai Kin Lim, Poh-Chuin Teo, And Theresa C.-F. Ho (2022, 7-9 November). Conceptual Model On Determinants Of Intention To Participate In Urban Farming. Paper Has Been Presented In The 1st FOODI International Conference Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia.
12. Poh-Chuin Teo, Jia Ran, Theresa C.F. Ho, Ling Suan Choo, And Zaiful Hasmi Mohd Hashim (2021, 15-16 November). Action Research Approach: Improving The Effectiveness Of Decision Making On Controlling Employee Turnover Rate In A Small Private Steel Casting Company Under Capacity Limited Environment. Paper Has Been Presented In The 2021 Third International Sustainability And Resilience Conference: Climate Change, Kingdom Of Bahrain. (Proceedings Indexed In SCOPUS)
13. Ju Jingnan, Poh-Chuin Teo, Theresa, C.F. Ho, Ling Suan Choo, And Beni Widarman Yus Kelana (2021, 7-8 December). Action Research On Turnover Intention Of Staff In An Australian Milk Powder Company. Paper Has Been Presented In The International Conference On Decision Aid Sciences And Applications, Kingdom Of Bahrain. (Proceedings Indexed In WOS)
14. Kuang Xiang-Feng, Theresa, C.F. Ho, Poh-Chuin Teo, Ling Suan Choo, And Fauziah H. Ahmad (2021, 25-26 October). Factors Affecting Malaysian’s Intention To Adopt Mobile Payment Applications. Paper Has Been Presented In The 2021 International Conference On Data Analytics For Business And Industry, Kingdom Of Bahrain. (Proceedings Indexed In SCOPUS)
15. Nazifa Ghani, Poh-Chuin Teo, And Nomahaza Mahadi (2021, 25-26 October). The Internationalization Of Born Globals Business Schools: A Conceptual Framework. Paper Has Been Presented In The 2021 International Conference On Data Analytics For Business And Industry, Kingdom Of Bahrain. (Proceedings Indexed In SCOPUS)
16. Tian Xiu-Lan, Theresa C.F. Ho, Poh-Chuin Teo, Ling Suan Choo, And Adriana Mohd Rizal (2021, 7-8 December). Factors Affecting Job Satisfaction Among Young Employees In The Information & Communications Technology Sector In Malaysia. Paper Has Been Presented In The 2021 International Conference On Decision Aid Sciences And Application, Kingdom Of Bahrain. (Proceedings Indexed In WOS)
17. Poh-Chuin Teo, Theresa C.F. Ho, Fauziah Sh. Ahmad, And Ling Suan Choo (2021, 7-8 December). Determinant Of Brand Origin Recognition Accuracy (BORA) Score And Need For Cognition As Moderator: A Conceptual Paper. Paper Has Been Presented In The 2021 International Conference On Decision Aid Sciences And Application, Kingdom Of Bahrain. (Proceedings Indexed In WOS)
18. Kexin Zhao, Teo Poh Chuin, Jiawei Huang, Jiale Zhang, And Yueqin Liu (2021, 20-21 June). Exploring Marketing Strategy And Current Situation Of Live Streaming Ecommerce In China: A Case Of Live Streamer Xin Youzhi. Paper Has Been Presented In The International Conference Management, Accounting, Banking, Economics And Business Research, Bangkok, Thailand.
19. Jiawei Huang, Teo Poh Chuin, Kexin Zhao, And Yunpeng Chen (2021, 20-21 June). Business Models In Live Video Streaming Platforms: A Comparative Case Study. Paper Has Been Presented In The International Conference Management, Accounting, Banking, Economics And Business Research, Bangkok, Thailand.
20. Jiawei Huang And Teo Poh Chuin (2021, 23-25 June). Research On The Way Of Vocational Education Enterprises’ A-Share Listing: A Comparative Case Study Of China. Paper Has Been Presented In The 4th Annual International Multidisciplinary Research Conference, The Philippines.
21. Jiawei Huang And Teo Poh Chuin (2021, 25-26 October). The Impact Of Live Video Streaming On Chinese Consumers’ Product Preference: A Construal Level Perspective. Paper Has Been Presented In The 7th International Conference On Research And Innovation In Information Systems, Malaysia.
22. Chen Hooi Ling, Poh-Chuin Teo, Theresa C.F. Ho, And Ling Suan Choo (2020, 8-9 November). Value-Based Adoption Model On E-Wallet In Malaysia: A Conceptual Paper. Paper Has Been Presented In The 2020 International Conference On Decision Aid Sciences And Application, Kingdom Of Bahrain. (Proceedings Indexed In SCOPUS)
23. Chong Chu Le, Poh-Chuin Teo, Theresa Char Fei Ho, Wai Chew Keong, And Chin Mui Yin, (2020, 11 April). Malaysian Small And Medium Enterprises (Smes) Perceived Challenges Associated To Internationalisation Activity: A Reflection On The Belt And Road Initiative (BRI). Kuala Lumpur International Conference On Education, Economics Andnd Technology, Kuala Lumpur, Malaysia.
24. Theresa C.F. Ho, Ling Suan Choo, Poh-Chuin Teo, And Narentheren Kaliappen (2020, 8-9 November). Attracting Gen Z To Small And Medium Enterprises (Smes): A View Through The Job Characteristic Model. Paper Has Been Presented In The 2020 International Conference On Decision Aid Sciences And Application, Kingdom Of Bahrain. (Proceedings Indexed In SCOPUS)
25. Nor Alina Amira Ariffin, Poh-Chuin Teo, Theresa C.F. Ho, And Ling Suan Choo (2020, 25-26 November). Memorable Tourist Experience And Satisfaction: A Study In Melaka. Paper Has Been Presented In The Second International Sustainability And Resilience Conference: Technology And Innovation In Building Designs, Kingdom Of Bahrain. (Proceedings Indexed In SCOPUS)
26. Lee Wei Leong, Theresa C.F. Ho, Poh-Chuin Teo, And Ling Suan Choo (2020, 8-9 November). Factors Influencing Ethical Decision Making: A View Through Engineering Consultancy Firm In Malaysia. Paper Has Been Presented In The 2020 International Conference On Decision Aid Sciences And Application, Kingdom Of Bahrain. (Proceedings Indexed In SCOPUS)
27. Wai Chew Keong, Poh-Chuin Teo, Theresa Char Fei Ho, Chin Mui Yin, And Chong Chu Le (2020, 18 April). Malaysian Small And Medium Enterprises (Smes) Awareness On The Belt And Road Initiative (BRI). Paper Has Been Presented In The Asia International Multidisplinary Conference, Kuala Lumpur, Malaysia.
28. Poh-Chuin Teo, Theresa Ho Char Fei And Daniel Tie (2019, 29-30 August). A Study On The Internet Of Things (IOT) Smarthomes In Malaysia: Value-Based Adoption Model. Paper Has Been Presented In The International Conference On “Interdisplinary Research And Innovation At Pan Pacific Hotel, Singapore.
29. Kii Geat Johan Lim, Poh-Chuin Teo, Jang Yu Ting Jacky and Choo Wei Ting (2019, 13-14 June). Industry Competition and Competitiveness: An Analysis on Handicraft Industry in Vietnam. Paper has been presented in the 3rd International Conference on Economics and Development 2019 in Hotel Windsor Suites & Convention, Bangkok, Thailand.
30. Kii Geat Johan Lim, Poh-Chuin Teo and Tan Sim Yin (2019, 13-14 June). Cosmetic Surgery Industry in Brazil: An Assessment Using Cause and Effect Model and Risk Assessment Matrix. Paper has been presented in the 3rd International Conference on Economics and Development 2019 in Hotel Windsor Suites & Convention, Bangkok, Thailand.
31. Kii-Geat Johan Lim, Poh-Chuin Teo, and Lim Zheng Yang (2019, 7-8 November). The Impact of Innovation on Competitiveness of Smartphone Industry in China. Paper will be presented in the Eight International Conference on Entrepreneurship and Business Management at, Tunku Abdul Rahman University College, Kuala Lumpur, Malaysia.
32. Poh-Chuin Teo, Theresa Char Fei Ho, Chin Mui Yin, Chong Chu Le, and Wai Chew Keong (2019, 7-8 November). Belt & Road Initiative: A Study from Malaysian SMEs’ Perspective. Paper will be presented in the Eight International Conference on Entrepreneurship and Business Management at, Tunku Abdul Rahman University College, Kuala Lumpur, Malaysia.
33. Poh-Chuin Teo, Chin Mui Yin, Theresa Char Fei Ho, Chong Chu Le, and Wai Chew Keong (2019, 30 September – 3 October). The Perceived Opportunities Brought by Belt & Road Initiative: A Study on Malaysian SMEs. Paper will be presented in the 2019 Forum on Twin Parks Cooperation between Malaysia and China & Belt and Road Initiative, University Tunku Abdul Rahman, Kuala Lumpur, Malaysia.
34. Chin Mui Yin, Poh-Chuin Teo, Theresa Char Fei Ho, Chong Chu Le, and Wai Chew Keong (2019, 30 September – 3 October). Belt & Road Initiative: Challenges Faced by Malaysian SMEs and the Way Forward. Paper will be presented in the 2019 Forum on Twin Parks Cooperation between Malaysia and China & Belt and Road Initiative, University Tunku Abdul Rahman, Kuala Lumpur, Malaysia.
35. Jang, Yu-Ting Jacky, Lai K., Poh-Chuin Teo and Chuang M.-C. (2018, 7-9 December). A Preliminary Study on Micro-Entrepreneurship for Using Social Networking Sites in Marketing: A Case on Facebook. Paper has been presented in the 9th International Conference on INFORMATION at Hotel Arcadia, Tokyo, Japan.
36. Poh-Chuin Teo and Osman Mohamad (2017, 27 to 30 June). Brand Origin Recognition Accuracy (BORA) and its antecedents: The case of young Malaysians. Paper presented in 6th Business & Management Conference at Hotel Novotel Geneve Centre, Geneva, Switzerland. (Proceedings indexed in WOS)
37. Poh-Chuin Teo and Osman Mohamad (2017, 27 to 30 June). The impacts of worldmindedness and nationalism on students’ attitude and purchase intention towards portable consumer electronics: A cross-national study. Paper presented in 6th Business & Management Conference at Hotel Novotel Geneve Centre, Geneva, Switzerland. (Proceedings indexed in WOS)
38. Poh-Chuin Teo and Osman Mohamad (2016, 26 to 28 November). Ethnicity, consumer animosity and preferences: a study in Penang. Paper presented in 13th World Congress of the Academy for Global Business Advancement at Best Western Premier Hotel, Solo Baru, Surakarta, Indonesia.
39. Poh-Chuin Teo and Osman Mohamad (2013, 15 to 17 June). Foreign Brand Origin Recognition Accuracy (BORA): A study in Malaysia. Paper presented in 2013 KMITL & AGBA Global Conference in Thailand 10th Annual World Congress at Swissotel Le Concorde Bangkok, Thailand.
40. Poh-Chuin Teo (2012, 3 to 5 February). Brand origin recognition accuracy among students in Republic of Korea (ROK) and Malaysia: A study on instant noodle brands. Paper presented in 5th International Conference on Postgraduate Education at Universiti Teknologi Malaysia, Malaysia.
41. Poh-Chuin, Teo (2012, 27 to 29 June). International Conference on Decolonising Our Universities, Paradise Sandy Beach Resort, Pulau Pinang, Malaysia.
42. Mohd. Zulkarnain Mohamad Tajulariffin and Poh-Chuin Teo (2012, 3 to 5 February). Networking practices in Universiti Sains Malaysia: enabling international student mobility. Paper presented in 1st International Conference GIGAKU Conference, Nagaoka University of Technology (NUT), Nagaoka, Niigata, Japan.
43. Poh-Chuin Teo, Osman Mohamad and T. Ramayah (2011, 13 to 14 December). The impact of consumer ethnocentrism on domestic brand origin recognition accuracy (BORA) score: A study on young Malay Muslims. Paper presented in 5th International Islamic Development Management Conference, Universiti Sains Malaysia, Pulau Pinang, Malaysia.
44. Poh-Chuin Teo and Osman Mohamad (2010, 1 to 3 December). Brand origin recognition accuracy (BORA): a case among young Malay Muslims in Penang. Paper presented in 7th Annual AGBA World Congress, Palm Garden Hotel, Putrajaya, Malaysia.
45. Poh-Chuin Teo and Osman Mohamad (2010, 29 to 30 November). Consumer animosity towards USA brands: The case of young Penang Malay Muslims. Paper presented in 1st International Conference on Islamic Marketing and Branding, Seri Pacific Hotel, Kuala Lumpur, Malaysia.
46. Poh-Chuin Teo and Osman Mohamad (2010, 26 to 28 November). Brand origin recognition accuracy (BORA) score and its consequences. Paper presented in 4th International Conference on Postgraduate Education, Cititel Mid Valley, Kuala Lumpur, Malaysia.
47. Poh-Chuin Teo and Osman Mohamad (2010, 12 to 13 November). Ethnicity, consumer animosity and preferences: The case of students in Penang. Paper presented in International Conference on Management, Hospitality & Tourism, and Accounting (IMHA, 2010), BINUS University, Jakarta, Indonesia.
48. Poh-Chuin Teo and Osman Mohamad (2010, 21 to 23 July). Consumer animosity towards US brand: the case of young Malay Muslim consumers. Paper presented in AGBA South Asia Chapter’s 2nd International conference, Bhurban, Pakistan.
49. Poh-Chuin Teo and Osman Mohamad (2010, 23 to 24 June). Brand origin recognition accuracy (BORA): a preliminary study among Malaysia students. Paper presented in International Conference on Marketing 2010 (ICMAR 2010), Renaissance Hotel, Kuala Lumpur, Malaysia.
50. Poh-Chuin Teo and Osman Mohamad (2010, 21 May). Brand origin recognition accuracy (BORA): a study on young Malaysian Chinese. Paper presented in National Conference on Administration and Management, Prince of Songkhla University, Hadyai, Thailand.
51. Poh-Chuin Teo and Osman Mohamad (2009, 15 to 17 December). Young Malaysian’ use of product cues in their chocolate purchase decision. Paper presented in Asian Academy of Management Conference, Hyatt Regency Kuantan Resort, Kuantan, Malaysia.