Animals no longer need human help to establish their social media dominance thanks to the Posting Tail.
First seen by Co.Create, the Posting Tail is a camera-equipped vest you can put on your dog that will sense when it is happy—based on the speed of its tail wag— snap a picture and post it to Facebook. The camera sits toward the tail and faces the back of your dog’s head so you can see exactly what it sees when it’s supposedly happy.
The vest, developed by dog food brand Pedigree and ad agency Saatchi & Saatchi Madrid, uses a Raspberry Pi computer board hooked to a sensor on the dog’s tail to sense its movement. The board is able to tell the difference between a normal tail wag and a so-called happy tail wag, so it won’t just take pictures all day if your dog’s tail is perpetually in motion. But some dogs may not appreciate having a sensor band wrapped around their tail. Read more…
