French luxury house Louis Vuitton is not one to mess with, especially if you’re going to use its name to sell fried chicken.
The owner of South Korean fried chicken restaurant “Louis Vuitton Dak” — tondak in Korean means whole chicken — has been ordered by a district court to pay a 14.5 million won ($12,750) fine to Louis Vuitton for using its brand name.
The hefty fine was slapped on the owner identified only by his surname Kim, after he failed to comply with an earlier court ruling that banned him from using the Louis Vuitton brand name for his business.
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