Australian brands, venues and particularly fastidious wedding organisers will be able to pay to put their personal touch on Snapchat after the company launched its on-demand geofilter feature Down Under.
First reported by Business Insider, on-demand geofilters allow anyone to create customised filters with club night slogans or birthday messages, for example, so they can be overlaid on people’s snaps at a prescribed location.
Australians can now celebrate with a special geofilter for their “party, wedding, business,” a company spokesperson told Mashable Australia. Read more…
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