NEW YORK — Spotify is upping its video game with a slate of new originals.
The Swedish music streaming service said Monday it will bring 12 new shows to the platform this year.
That includes programming from actor Tim Robbins, Def Jam Recordings co-founder Russell Simmons and Grammy-winning producer T Bone Burnett.
“We are developing original content that is rooted in music, pop culture, and animation that is driven by the passion and sense of humor of our audience,” said Tom Calderone, Global Head of Content, Spotify, in a statement. “We are working with artists, producers and partners who understand that the Spotify audience has a strong connection to artists and wants to go deeper into their worlds, see their performances and expressions, and hear their stories.” Read more…
More about Entertainment, Spotify, Music, Online Video, and Startups