Atari's LGBTQ-friendly mobile game misses what Pride is actually about

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The LGBTQ community loves parades, color and fun.

That’s about all you’ll learn from Atari’s new game PrideFest, a mobile game that bills itself as a celebration of the LGBTQ community. The social-simulation game has players take on mayorship of a gray, derelict city, which they’ll need to revitalize by adding more “fun” and “color.”

The main way to do that? Stage Pride Parades around the city to boost stats of the surrounding buildings. Once those buildings are leveled up (and you’ll know because a rainbow-colored bar has been filled in), they’ll brighten up and colorize your city. These buildings earn coins that can be used to upgrade your parade floats, and start the process all over again. Read more…

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