The New Yorker‘s latest cover is designed to literally leap off the page.
The esteemed 91-year-old magazine is taking a step towards the future with its first-ever augmented reality cover this week, allowing readers to hover their smartphone or tablet over it and watch the New York city skyline come to life in a three-dimensional animation.
Inside, two double-page spread ads for Qualcomm are given the same AR treatment, and a second AR-enabled cover graces the back of the issue.
Designed by artist Christopher Niemann, the animation shows a woman rushing onto a New York subway car, which then bursts out of its track to soar around a rotating 3D rendering of the Manhattan cityscape. Read more…
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