LinkedIn is making it easier for its users — especially businesses — to take a closer look at what’s going on inside the companies they follow, including their competitors.
The company is rolling out a new set of tools, called premium insights, which help its premium users learn more about competitors and others in their industry.
Available to Business Plus, Sales Navigator and some Talent Solutions subscribers (that’s all of LinkedIn’s premium tiers, except for its Job Seeker level), the new insights are meant to help users “make smarter, more informed business decisions,” the company says. Read more…
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