First there were smiley emojis, then there were poop emojis, and now finally, we’ll have Disney emojis. Emojiholics of the world, rejoice. SEE ALSO: This LED handbag lets you literally wear emoji on your sleeve On Thursday, Disney Games released … Read More
Like the old Wild West, today’s digital frontier is vast, dangerous and, for many brands, a little scary. Today’s marketers and advertisers are the pioneers when it comes to engaging with consumers and creating cross-platform content. For this year’s Mashies, … Read More
Donald Trump has succeeded in his promise to make America Budweiser again. The presumptive Republican presidential nominee took some credit on Wednesday during a phone call on Fox News for inspiring Budweiser to change the name of its beer to … Read More
Mashable‘s latest #BizChats Twitter chat discussed how to reduce stress in — and outside of — the office. See also: 15 creative ways people relieve stress online @MashBusiness covered an array of topics ranging from the physical signs, symptoms and … Read More
How do you sell Hollywood directors on a new drone designed to shoot epic movies? By including ancient martial arts on rooftops, of course That’s what leading drone maker DJI did on Sunday when it introduced its new Matrice 600 … Read More
c. 1915 Image: Hulton Archive/Getty Images In 1914, Keystone Pictures founder Mack Sennett was looking for a way to drum up extra press for his slapstick films in the crowded silent comedy market While reading the newspaper one day, he … Read More
If you think maneuvering a shopping cart around a packed store is hard, imagine trying to navigate tiny aisles and impatient shoppers while pushing both a cart and a wheelchair. This cumbersome situation is commonly faced by caregivers who are … Read More
SINGAPORE — It looks like DBS’ marketing budget is bigger than you thought. The Singaporean multinational bank just put out a mini drama series on its website called “Sparks.” It portrays the lives of fictional bank employees who (naturally) work … Read More
It’s the Year of the Monkey this Chinese New Year, and brands are all monkeying around for the occasion. From fashion accessories to game consoles, brands are taking the chance to go all out with monkey-themed designs and packaging. And … Read More
For a long time, one type of man has dominated the marketing of men’s products: the muscular bro In a market saturated with six packs and hyper-masculine norms, Axe’s new “Find your magic” ad campaign is telling men that it’s … Read More