Archives for June 2019

The concept of attitude

Some of students they are getting confused between attitude and behaviour.

The concept of attitude consists of cognitive, affective and conative.

Cognitive represented by belief. For instance our believe towards one product.

Affective is more about feeling. This more about like or dislike. For example we like the design of one product.

Last one is conative, this is about action.  In a simple word action is about intention such as we want to buy one product.

Attitude is stable and consistent. Basically attitude is long lasting. Therefore attitude is yours. Its stable over a period of time. Therefore attitudes is your stable aspect in your lifetime.

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Selamat Hari Raya Aidilfitri

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