For every institution, there is always a story behind it. The accumulated values gained through the years has made UTM stand out as part of the bigger international higher education circle.
The focus of UTM’s brand initiative is thus on identity building, image creation and establishing reputation. The aim is to formalise and share with others the brand that UTM aspires to project, not just among the university community but also among peers in higher learning, locally and internationally.
Click here for UTM brand guidelines: http://brand.utm.my