The following articles as guidelines for you to start writing :-
1) “Promote your Research”
http://www.labtimes.org/labtimes/issues/lt2010/lt04/lt_2010_04_60_61.pdf
2) “How to Write for a Non-Academic Audience”
http://www.uaces.org/resources/how-to-write-for-a-non-academic-audience
Example of Articles :-
http://www.cam.ac.uk/research/news/package-tour-to-mecca-how-the-hajj-became-an-essential-part-of-the-british-calendar
http://issuu.com/asiaresearchnews/docs/asia_research_news_2013/50