Data doesn’t change behaviour, but emotions do.
Data never speaks for itself, that is why you need stories to go with the data.
Don’t wait for a perfect story. Take your story and make it perfect.
Allyship at the workplace
This is something new to me. Basically, Melinda Epler stresses the way forward to build a better team, in which the team members support each other. I agree with her, it is more essential to create allies in an organisation rather than competitors. Competition will drive employees to be more self-centred and for allies, on the other hand, what matters is contribution.
Persuading through designs
This is very interesting, the talk is on how to change people’s behaviour using technology and design. What is moral and immoral persuasion? How ethical can we be in persuading others through our design?
Persuading others using ethos, logos and pathos methods.
Ethos – to convince the audience through one’s credibility
Logos – to convince the audience using logic and reasons
Pathos – to convince the audience using emotional intelligence